- Microsoft Expands Search
Online Media Daily, Gavin O'Malley - Friday, September 28, 2007
Still intent on capturing market share from Google and others, Microsoft h ...
- Microsoft Extends Into TV Initiatives
Online Media Daily, Gavin O'Malley - Friday, September 28, 2007
Microsoft will begin marketing media extenders to enable Web content viewing ...
- Sony Execs Open Studio For Digital Content
Online Media Daily, Gavin O'Malley - Friday, September 28, 2007
"Non-traditional" studios focused on content for the digital age are popping ...
- Microsoft Reduces Ad-To-Video Ratio In New MSN Video
Online Media Daily, Gavin O'Malley - Thursday, September 27, 2007
To attract a larger audience, Microsoft on Wednesday launched a new versi ...
- Waterfront Media Gets $25 Million To Boost Its Health Site
Online Media Daily, Gavin O'Malley - Thursday, September 27, 2007
Privately held Web health company Waterfront Media, which has positioned its Everyd ...
- Digitas Sees Mobile on Margins, Widgets At Forefront
Online Media Daily, Gavin O'Malley - Wednesday, September 26, 2007
Because of its present inability to scale, mobile will remain on t ...
- EyeWonder Eyes European Conquest As It Absorbs Vendi
Online Media Daily, Gavin O'Malley - Wednesday, September 26, 2007
Rich media shop EyeWonder acquired a German digital ad firm as ...
- NBC Honcho: Hulu Will Have Failures
Online Media Daily, Gavin O'Malley - Tuesday, September 25, 2007
Expect failure from Hulu, according to George Kliavkoff, NBC Universal's chief digit ...
- MySpace's Mobile Service The First Of Many From Fox
Online Media Daily, Gavin O'Malley - Tuesday, September 25, 2007
As MySpace launches a free, ad-supported mobile service. Fox Interactive Media readi ...
- Branded and Video Advertising Key to Future: eMarketer's Ramsey
Online Media Daily, Gavin O'Malley - Tuesday, September 25, 2007
eMarketer CEO Geoff Ramsey told OMMA New York that branding dollars a ...
- Media Planning is Dead!
Show Daily, Gavin O'Malley - Tuesday, September 25, 2007
Media tools are not the be all and end all anymore. ...
- Digitas Cold To Mobile
Show Daily, Gavin O'Malley - Tuesday, September 25, 2007
Because of its serious scaling shortcomings, mobile will remain on the margi ...
- An Algorithm Will Never Make You Cry
Show Daily, Gavin O'Malley - Tuesday, September 25, 2007
A quartet of digital creatives had an opportunity to play their favori ...
- Inside The Advertisers Studio
Show Daily, Gavin O'Malley - Tuesday, September 25, 2007
The media business â€" â€oeA fascinating business, don’t you think,†David Verkli ...
- Lipton and Verklin Go Head-to-Head
Show Daily, Gavin O'Malley - Tuesday, September 25, 2007
OMMA East attendees are presently stuffing the main dining groom, anxiously awaiti ...
- ABC Sees Wisdom In Syndication: First Deal Up With AOL
Online Media Daily, Gavin O'Malley - Friday, September 21, 2007
Proving itself syndication-friendly, ABC has agreed to distribute its programming through A ...
- MTV Launches Socially Conscious Network
Online Media Daily, Gavin O'Malley - Friday, September 21, 2007
At once saving the world and giving the growing number of activi ...
- NBC Goes Direct With Free Ad-Supported Downloads
Online Media Daily, Gavin O'Malley - Thursday, September 20, 2007
To accommodate consumers' varied viewing habits, NBC now plans to offer i ...
- EyeWonder Rollout Adds Rich Media Ads To IM
Online Media Daily, Gavin O'Malley - Thursday, September 20, 2007
Eyeing instant messaging as an untapped ad platform, rich media shop EyeWond ...
- MySpace Data-Driven Ad Plans Outlined By Levinsohn
Online Media Daily, Gavin O'Malley - Wednesday, September 19, 2007
Peter Levinsohn, president of Fox Interactive Media, outlined the company's plans ...
- O&M's Co-President Heads For Google: Report
Online Media Daily, Gavin O'Malley - Wednesday, September 19, 2007
Andy Berndt, co-president of Ogilvy & Mather's New York office, is headi ...
- Heinz Anticipates Another Success With Consumer Ads
Marketing Daily, Gavin O'Malley - Tuesday, September 18, 2007
[Food] The latest in a number of campaigns that have taken advanta ...
- Media Buyers Give Thumbs Up To New AOL Ad Network
Online Media Daily, Gavin O'Malley - Tuesday, September 18, 2007
With its continued focus on advertising, AOL has established a new divisi ...
- AOL's Falco Fends Off Critics At Merrill Lynch Event
Online Media Daily, Gavin O'Malley - Tuesday, September 18, 2007
One of the greatest challenges facing AOL's bottom line is the pressu ...
- Heinz Can't Get Enough Consumer-Generated Ketchup Ads
Online Media Daily, Gavin O'Malley - Monday, September 17, 2007
Heinz is going back for more consumer-generated ketchup spots after viewers ...
- Yahoo Gets Warms As Part of BuzzTracker Deal
Online Media Daily, Gavin O'Malley - Monday, September 17, 2007
Alan Warms, founder of Participate Media, comes onboard as general manager a ...
- J&J Media Chief Adelman New MindShare CMO
Online Media Daily, Gavin O'Malley - Friday, September 14, 2007
David Adelman, formerly media director for Johnson & Johnson's Global Marketing Grou ...
- Can MySpaceTV Attract The Views To Lure Ad Dollars?
Online Media Daily, Gavin O'Malley - Friday, September 14, 2007
In its latest professional content deal, MySpaceTV signed the creators of "thirtysomethin ...
- Wcube Buy Increases Publicis' Digital Breadth
Online Media Daily, Gavin O'Malley - Thursday, September 13, 2007
Publicis said that Wcube--now named Publicis Modem France--is key to the expansi ...
- Rumors Swirl Of News Corp./NBCU Deal Offering Hulu Help
Online Media Daily, Gavin O'Malley - Thursday, September 13, 2007
As the industry awaits the launch of Hulu, rumors swirled Wednesday th ...