GAVIN O'MALLEY

Gavin O'Malley edits MediaPost's Social Media & Marketing Daily. Follow him: @mp_gavin. You can reach Gavin at gavin@mediapost.com.

Results for February 2010
  • Microsoft Looks To comScore For 'Advantage'
    Hoping to help consumer packaged goods brands better reach their targeted audience, ...
  • Facebook's Patent Panting
    Hold the social media phone! Facebook is following in the patent-happy footsteps ...
  • Sources: Twitter Ad Platform Quite Google-Like
    Want to know how Twitter's highly-anticipated ad platform is going to look ...
  • Google 'Nearby' Search Not Yet On Target
    Doubling down on local search and discovery services, Google just launched a ...
  • OMG: Music Streamer MOG Raised $9.5 Mill
    Curiously named on-demand music streaming service MOG just raised an additional $9.5 ...
  • Hulu Investor Sees Repeat Success In China
    Hoping to strike gold twice, Hulu investor and private equity firm Providence ...
  • Cash-Rich Jobs Considers Future
    Oh, what to do with $40 billion, what to do? That was ...
  • Bing and Google In Tug Of War Over Facebook Data
    Ensuring an increasingly open and transparent social universe for us all, status ...
  • Microsoft's Fourth Amendment Freewheeling
    According to ReadWriteWeb, watchdog site Cryptome was recently "removed from the Web" ...
  • Foursquare Gets Its Close-Up
    As anyone who watched Bravo last night may already know, up-and-coming location-based ...
  • Google Has 'Funerals' For Failed Features
    Whether black was required dress is unclear, but Google held several "funerals" ...
  • PayPal Gets Social
    Social seems like a natural progression for many companies and services, today, ...
  • Guardian Welcomes Murdoch's Pay-Walls
    Rupert Murdoch's grand plans to put his vast kingdom of content behind ...
  • Tremor Gets Real-Time
    Video ad network Tremor Media on Thursday is expected to announce key ...
  • Experts Debate 'Ickiness' Of Web, Mobile Measurement
    "Icky" is how Luane Kohnke, SVP and Managing Director of Analytics & ...
  • IAB's Jack Valenti
    Mike Zaneis, VP of Public Policy at the Interactive Advertising Bureau, likened ...
  • Claim: Clients Are Smart
    Keep in mind, insists VivaKi's Tobaccowala, that clients are much smarter than ...
  • Is "Quality" Up For Debate?
    You know you’re in trouble with the definition of content’s “quality” comes ...
  • Click-Through Consigned To Punchline
    “There’s nobody here who’s still using click-through as a metric, right, is ...
  • Tobaccowala Wants Bigger Piece Of Advertising Pie
    How big is behavioral going to be? EMarketer recently estimated that U.S. ...
  • Name To Know: David Vladeck
    According to the IAB’s Zaneis, it’s not Congressman Rick Boucher (D-Va.) who ...
  • Who Coined The Term "Behavioral"?
    It’s not yet 9 a.m. on this foul weather day, and Audience ...
  • Google's Latest International Showdown
    Perhaps more than any multinational corporation, Google has a singular knack for ...
  • Is Display Advertising Doomed?
    There's something rotten with the state of display advertising, according to Samir ...
  • New EIC At DailyCandy
    Popular lifestyle newsletter DailyCandy has hired Janet Ozzard as its new editor ...
  • R.I.P. 'Rickrolling'
    Marking the end of an era, YouTube has gone and removed the ...
  • Buzz Give Google Reader A Boost
    Despite a serious backlash, Google's Buzz is driving traffic for the search ...
  • Parlez-vous Twitter?
    New research may explain why so many consumers don't "get" Twitter, and ...
  • Big Ad Investment Follows Online Sports Viewership
    This year, nearly one in five -- 18% -- of consumers planning ...
  • Ad Net 'Breaks' Video Mold With 'Interactive Engagement Suite'
    Hoping to keep advertisers' attention, men's-focused media publisher Break Media on Wednesday ...