JACK FEUER
Freelance Writer, MediaPost

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  • Media X: Cruel To Be Kind
    At the 11th hour of this short-lived but proudly caustic column, ...
  • Media X: Eat or Be Eaten
    The digidouches talk a good game. They know the tech, but th ...
  • Media X: Choke. Gag. Repeat.
    This week, I invite you all to join me in beating t ...
  • Media X: Big Is Beautiful
    Big is bad is a selling point when your agency just la ...
  • Media X: Future Shock
    Digital is not nearly done with us. We need to figure o ...
  • Media X: Season of the Bitch
    Attention, Magna, ZenithOptimedia, GroupM and the rest of the media-industry precogs: enou ...
  • Media X: Controlled Burn
    We know advertising will never return to its halcyon days, but ...
  • Media X: Mess With Texas
    Choosing the right channels is only the opening act for marketers. It ...
  • Media X: Passion of the Primates
    Let me tell you about monkey music and the Fighting Irish a ...
  • Media X: Social Disease
    Social media memes about community and human expression are an Orwellian croc ...
  • Media X: Bubble, Toil and Trouble
    I don't understand why good things always turn out to be ba ...
  • Media X: There and Back Again
    One of the creepier benefits of digital technology is that you c ...
  • Media X: Mutant Chronicles
    Every major media agency has a barter unit hidden away, like t ...
  • Media X: Knee-Jerked Around
    It's gratifying to see buyers and sellers band together to bust t ...
  • Media X: Show and Tell
    Who says sitcoms are dead? The best show on TV is ...
  • Media X: Hell Ride
    The recession/depression we're wallowing in is an even bigger threat to med ...
  • Media X: Things That Never Were
    Last year, digital was going to change everything. Right after DVRs chang ...
  • Media X: Fond Pageant
    So much ignorance, so little time. It's our annual Midsummer Night's Med ...
  • Media X: Top Down
    Why spend a small fortune trying to talk to probably hundreds ...
  • Media X: Money Down
    At least $2 billion of global media business is in play ...
  • Media X: Kickin' From The Hip
    Consumers are besieged by poorly thought out and inelegantly executed attempts ...
  • Media X: Wasted on the Young
    When the subject is baby boomers, marketers get it wrong. We aren ...
  • Media X: Insight Unseen
    Are you even dimly aware that, stripped of the self-indulgent wordplay a ...
  • Media X: From the Rear
    I find this column useful for blowing off steam, and I recomme ...
  • Media X: Content and Common Sense
    Alliance for Family Entertainment has been funding script development and creating sophisticat ...
  • Media X: Dying Young
    Enemies of media service are salivating at the prospect of undoing unbundlin ...
  • Media X: Show Stoppers
    It doesn't matter what any of those ego meat balloons that r ...
  • Media X: The Universe, Remotely
    With no drinks, shrimp or Very Berry Cosmos at the Tavern, aren ...
  • Media X: Down the Memory Hole
    All you need from your interactions with the rest of the wor ...
  • Media X: Scam and Circumstance
    Memo to 4As: Stop shooting the messengers and dump the outdated arroganc ...