- Are September Ads Barometer Of Fashion Title Health?
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 25, 2015
This year, fashion titles at Cond Nast, Hearst and Time Inc. ha ...
- Arby's Names Greg Vojnovic Chief Development Officer
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 25, 2015
As Arby's Restaurant Group Inc. moves to remodel locations this year wi ...
- Toyota To Ban Ads Below Invoice
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 25, 2015
Toyota, like Honda, is moving to eliminate dealership price slashing. The automak ...
- Best Buy To Tend To Apple Devices
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 25, 2015
Best Buy, the first national retailer, other than Apple Stores, where custome ...
- Abercrombie & Fitch Tries Reinvention
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 25, 2015
Abercrombie & Fitch, with sales declining and younger consumers uninterested in mall-center ...
- Uber Tests Bust-Style Discounted Routes
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 25, 2015
Uber is testing a new UberPool feature, a way to let y ...
- Scion Taps Personalities For Video Campaign
Marketing Daily, Karl Greenberg - Monday, August 24, 2015
Doug Murtha, group VP of Scion, tells "Marketing Daily" that a k ...
- Mercedes-Benz Does Stadium Kick-Off In Atlanta
Marketing: Automotive, Karl Greenberg - Tuesday, August 25, 2015
Mercedes-Benz U.S.A. (MBUSA), which for four years has had its name ...
- A-B Lawyers Up Over 'Queen Of Beer' Claim
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 24, 2015
Anheuser-Busch, "The King of Beers," is taking up arms against a cra ...
- NHTSA Nixes Toyota Acceleration Probe, Again
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 24, 2015
For the second time this year, the National Highway Traffic Safety Administrati ...
- Gap Promises Fresh Spring
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 24, 2015
On a conference call last week on Gap's poor second-quarter performance, C ...
- MillerCoors To Launch Hard Soda Line
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 24, 2015
MillerCoors has lost market share, but it is launching a new li ...
- Apple Stands By Dre After Apology
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 24, 2015
Apple spoke out Friday in support of rapper Dr. Dre after ...
- Harley-Davidson Raises Twitter Periscope For Global Product Reveal
Marketing Daily, Karl Greenberg - Monday, August 24, 2015
On Sunday, the motorcycle maker used Twitter's Periscope live-streaming application, which launch ...
- Autos Boost Digital Spend, Grow Site Buys
Marketing Daily, Karl Greenberg - Friday, August 21, 2015
Ford Motor bought ads on 65% more Web sites from January throu ...
- Sex Sells Itself, Not Products
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 21, 2015
Sex sells, but apparently it only sells sex. A new study fr ...
- Sons Of NBA Stars In New Sean John Effort
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 21, 2015
Sean John, the high-octane fashion line run under the auspices of Se ...
- Matt Mac Is Back In A Lincoln
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 21, 2015
Actor Matthew McConaughey is back with the Lincoln auto brand, to to ...
- Burgers Drive Lunches, Per NPD
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 21, 2015
Casual-dining restaurants enjoyed a 2% increase in customer traffic at lunch duri ...
- McDonald's All-Day Breakfast Could Add Some Black Ink To Ledger
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 21, 2015
McDonald's may do a nationwide rollout of all-day breakfast come October, whi ...
- Ford Extends 'Unstoppable' To Explorer, Escape, Expedition
Marketing Daily, Karl Greenberg - Thursday, August 20, 2015
Travis Calhoun, Ford's communications manager for trucks and utilities, explains to "Marketi ...
- You Can Have Real, Give Me 'Reality'
Marketing Daily, Karl Greenberg - Friday, August 21, 2015
These nattering nabobs of negativism will say, furthermore, that the real, actua ...
- EA Has New Latin American Game Ads Partner
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 20, 2015
Game publisher Electronic Arts is partnering with IMS Internet Media Services ...
- Macy's Tests Chutes And Tablets In Dressing Room Versus Amazon
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 20, 2015
Dressing rooms are the one advantage brick and mortar apparel stores ha ...
- American Eagle Moving On Vic's Secret With Bras
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 20, 2015
American Eagle's revenue and results are soaring, and much is driven ...
- Ford Probed Over Russian Bribe
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 20, 2015
German authorities and U.S. regulators are investigating allegations that representatives of t ...
- The Next 20 Top Restaurant Brands
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 20, 2015
Here it is, the top 20 rising restaurant brands. The 2015 Ne ...
- Launching CPG Product Harder Than Launching A Rocket
Marketing Daily, Karl Greenberg - Wednesday, August 19, 2015
Marla Thompson, SVP of strategy for Catalina, said companies have to fi ...
- Volvo Offers In-Cinema 'Lean' Experience For XC90
Marketing Daily, Karl Greenberg - Wednesday, August 19, 2015
The launch for the 2016 XC90, on sale this fall, was itse ...
- Gartner Lists Most Over-Hyped Technologies
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 19, 2015
Gartner has released "The Hype Cycle for Emerging Technologies," which lists technologi ...