- Toasted Head Fires Up Fans Via Facebook
Marketing Daily, Karlene Lukovitz - Wednesday, April 29, 2009
Super-premium wine brand Toasted Head has attracted nearly 3,300 fans since launchi ...
- General Mills Network Taps Blogger Moms
Marketing Daily, Karlene Lukovitz - Wednesday, April 29, 2009
General Mills has launched MyBlogSpark, a network of more than 900 blogger ...
- Aggressive Promotions Working For Burger King
Marketing Daily, Karlene Lukovitz - Wednesday, April 29, 2009
Burger King's heavy marketing of value-priced promotions and "indulgent" offerings helped dri ...
- Church's Chicken Pairs Twitter, Good Works
Marketing Daily, Karlene Lukovitz - Tuesday, April 28, 2009
The QSR's ad campaign -- themed "You Know What Good Is" a ...
- Church's Chicken Jumps On Twitter Bandwagon
Online Media Daily, Karlene Lukovitz - Wednesday, April 29, 2009
What do Twitter, hip-hop, tradition, family, fellowship and good works have ...
- Cheerios-Discovered Authors Get Book Deals
Marketing Daily, Karlene Lukovitz - Monday, April 27, 2009
The program aims to encourage parents and children to enjoy reading togethe ...
- Premium Foods, Beverages Redefine Simplicity
Marketing Daily, Karlene Lukovitz - Friday, April 24, 2009
"Our research suggests that brands that celebrate the aesthetic beauty in re ...
- Survey: Metrics Biggest Integration Obstacle
Marketing Daily, Karlene Lukovitz - Thursday, April 23, 2009
The ANA and the 4A's said that the solutions include becoming bett ...
- SunChips Keeps Building Green Momentum
Marketing Daily, Karlene Lukovitz - Wednesday, April 22, 2009
To stand out amid the din of increasingly confusing green claims bei ...
- Pizza Hut 'Twintern' to Guide Twitter Presence
Marketing Daily, Karlene Lukovitz - Tuesday, April 21, 2009
"The social media interns of today will be the CMOs of tomorro ...
- Pizza Hut 'Twintern' to Guide Twitter Presence
Online Media Daily, Karlene Lukovitz - Wednesday, April 22, 2009
Marketers struggling with the social media zeitgeist might be intrigued by ...
- Olive Oils Face Slower Growth Ahead
Marketing Daily, Karlene Lukovitz - Friday, April 17, 2009
Premium olive oil marketers can benefit from turning the recession-driven trend towa ...
- Post Shredded Wheat Celebrates Non-innovation
Marketing Daily, Karlene Lukovitz - Thursday, April 16, 2009
"There's been a marked change in American values, with a greater desi ...
- Domino Launches Carbon-Neutral Sugar Line
Marketing Daily, Karlene Lukovitz - Wednesday, April 15, 2009
A TV commercial is running in 10 major Florida markets and ...
- Tax Day Spurs Fast Food Deal Frenzy
Marketing Daily, Karlene Lukovitz - Tuesday, April 14, 2009
Among the offers being made by QSRs and fast-casuals, McDonald's will se ...
- Borden Intros New Packaging, Disney Star Campaign
Marketing Daily, Karlene Lukovitz - Tuesday, April 14, 2009
The campaign featuring Gomez, star of Disney's "Wizards of Waverly Place" seri ...
- Campbell Grows Tomatoes, Coke Plants Trees
Marketing Daily, Karlene Lukovitz - Monday, April 13, 2009
Campbell is extending its existing sustainability program to include, for the fir ...
- Frozen Breakfasts On A Roll, Beverages Melting
Marketing Daily, Karlene Lukovitz - Friday, April 10, 2009
The factors driving frozen F&B sales are no mystery. Part of t ...
- Colorado's Restaurants Say, 'Fork The Recession!'
Marketing Daily, Karlene Lukovitz - Thursday, April 9, 2009
The campaign, supported by donations from local media, will span regional T ...
- Burger King SpongeBob Ad Too Sexual?
Marketing Daily, Karlene Lukovitz - Wednesday, April 8, 2009
"That Burger King and Nickelodeon would sell kids meals by associating ...
- Bad Times Are Good For Some F&B Segments
Marketing Daily, Karlene Lukovitz - Tuesday, April 7, 2009
Bread, sweet spreads, frozen meals, side dishes and coffee have been amo ...
- Hillshire Farm, Miller Launch Co-Branded Brats
Marketing Daily, Karlene Lukovitz - Monday, April 6, 2009
The new sausage products will be featured in the 2009 Char-Broil Grilli ...
- Leveraging The Momentum In Snacks
Marketing Daily, Karlene Lukovitz - Friday, April 3, 2009
While the snacking industry is clearly being impacted by the economy, so ...
- Intel Live-Chat Banner Ads Engage End Users
Marketing Daily, Karlene Lukovitz - Thursday, April 2, 2009
The in-banner live chat sessions are one important element of Intel's overal ...
- Pure Life Launches Healthy Habits Challenge
Marketing Daily, Karlene Lukovitz - Thursday, April 2, 2009
The program's concept ties in with findings of a recent online surv ...
- Young Are Most Receptive To Online Coupons
Marketing Daily, Karlene Lukovitz - Wednesday, April 1, 2009
In addition to the young's greater time spent online, patterns reflect ...