- Butterballs Feature Rockwell Painting For 'Throwback Thanksgiving'
Marketing Daily, Karlene Lukovitz - Friday, October 30, 2015
Starting Nov. 2 and continuing throughout the month, Butterball will also ...
- Lean Cuisine's Grand Central Installation Makes Weighty Statements
Marketing Daily, Karlene Lukovitz - Thursday, October 29, 2015
The video, filmed in a closed shoot, was designed to "start ...
- Mtn Dew Runs Three-City Snapchat Story For NBA Tip-Off
Marketing Daily, Karlene Lukovitz - Wednesday, October 28, 2015
The effort offered fans around the country exclusive access to NBA Tip-O ...
- Quaker Giving Away 1 Million Bowls For National Oatmeal Day
Marketing Daily, Karlene Lukovitz - Tuesday, October 27, 2015
Most of the samples will be distributed as Quaker Oatmeal Cups ...
- Lipton Holds Its First U.S. Festival As Part Of 'Be More Tea' Positioning
Marketing Daily, Karlene Lukovitz - Monday, October 26, 2015
Held at Riverfront Park at the Naval Yard in North Charleston, S.C ...
- Taco Bell's 'Steal A Base, Steal A Breakfast' Returns
Marketing Daily, Karlene Lukovitz - Friday, October 23, 2015
This latest dramatic push to drive awareness and sampling demonstrates the escalati ...
- Smirnoff Takes Its Non-Exclusivity Pitch On The Road
Marketing Daily, Karlene Lukovitz - Thursday, October 22, 2015
The new broadcast and video series, series, appearing on YouTube as we ...
- Halloween Inspires Tricks, Treats From Cheetos, Dos Equis
Marketing Daily, Karlene Lukovitz - Wednesday, October 21, 2015
Cheetos is promoting its seasonal Bag of Bones snacks and Trick-or-Treat Pac ...
- 'Real' and 'Alternative' Among Key 2016 Food, Beverage Trends
Marketing Daily, Karlene Lukovitz - Tuesday, October 20, 2015
Similarly far-reaching in its effects is the increasingly widespread view of anythi ...
- Kraft Mac & Cheese Adds TV, Site To Its 'Star Wars' Push
Marketing Daily, Karlene Lukovitz - Monday, October 19, 2015
A dad shows his son his collection of Star Wars toys, n ...
- Cheerwine Celebrates Local Legends With Video Docu-Series
Marketing Daily, Karlene Lukovitz - Friday, October 16, 2015
Once the episodes were finished, Cheerwine worked with independent films distributor FilmBuf ...
- General-Market Goya Campaign Celebrates 'Real Life Chefs'
Marketing Daily, Karlene Lukovitz - Thursday, October 15, 2015
After creating a Hispanic campaign for Goya's low-sodium bean products, Dieste work ...
- Dewar's Uses VR Video To Launch Scratched Cask Whisky
Marketing Daily, Karlene Lukovitz - Tuesday, October 13, 2015
The VR video, viewable by accessing www.Scratched360.com from mobile devices or desktop ...
- How Much Can Brands Benefit From 'No Artificial Ingredients'?
Marketing Daily, Karlene Lukovitz - Tuesday, October 13, 2015
For the rapidly growing number of food and beverage brands that a ...
- CSPI Sues FDA For Failure To Act On Regulating Salt
Marketing Daily, Karlene Lukovitz - Friday, October 9, 2015
The average consumption of salt is now 3,650 milligrams per day, whic ...
- M&M's Tying In With 2016's 'X-Men: Apocalypse'
Marketing Daily, Karlene Lukovitz - Thursday, October 8, 2015
"X-Men is one of the most popular and thrilling franchises in mov ...
- Bertolli Celebrates The Joy Of Shared Meal Experiences
Marketing Daily, Karlene Lukovitz - Thursday, October 8, 2015
The campaign also includes digital advertising, in-store promotions, public relations and soci ...
- Noodles & Company Intros Brand Repositioning, 'Clean' Food Platform
Marketing Daily, Karlene Lukovitz - Tuesday, October 6, 2015
The brand has announced that all items on its core, "globally inspire ...
- Mars' Goodnessknows Snack Squares Bow National Rollout Campaign
Marketing Daily, Karlene Lukovitz - Tuesday, October 6, 2015
The spots' creative approach is based on research showing that the co ...
- Bojangles' Campaign Debuts 'Bomoji' App
Marketing Daily, Karlene Lukovitz - Friday, October 2, 2015
The campaign also aims to sustain word-of-mouth momentum for "It's Bo Time ...
- Vitaminwater Agrees To Cease Health Claims On Labels To Settle Lawsuit
Marketing Daily, Karlene Lukovitz - Thursday, October 1, 2015
Vitaminwater has agreed to drop health benefits claims and add the wor ...
- Pfister Tweaks Pretentious Competitors To Intro Innovative Faucet
Marketing Daily, Karlene Lukovitz - Thursday, October 1, 2015
Pfister may not have the snob appeal of higher-priced home hardware bran ...