- Must-Schedule TV: Study Finds Appointment Viewing Still Prevalent
MediaDailyNews, Paul Gough - Wednesday, March 31, 2004
Appointment television is alive and well in most TV viewers' schedules, ...
- Hallmark-Claritin Movie Partnership Nothing to Sneeze At
MediaDailyNews, Paul Gough - Wednesday, March 31, 2004
Seeking to set itself apart in the marketplace and to cut advertisi ...
- Multicultural Audiences Want Culturally Relevant In-Language Programming, Study Finds
MediaDailyNews, Paul Gough - Tuesday, March 30, 2004
A study that surveyed the media consumption habits of 2,000 urban residen ...
- Court TV Makes Upfront Case, Unveils '04-'05 Schedule, Positioning
MediaDailyNews, Paul Gough - Monday, March 29, 2004
Court TV made its case Monday morning during a presentation that buil ...
- Radio Ekes A February Gain, Local Outpaces National
MediaDailyNews, Paul Gough - Monday, March 29, 2004
Local radio ad revenues rose in February, leading national categories and bringi ...
- Financial Focus: S&P Cuts '04 Ad Rating
MediaDailyNews, Paul Gough - Sunday, March 28, 2004
Despite predictions that the advertising marketplace is traveling further into recovery, ...
- Turner Swims A New Upfront Lap, Offers Adult Toon Block In Separate Pitch
MediaDailyNews, Paul Gough - Thursday, March 25, 2004
For its first separate upfront presentation during its three years of existenc ...
- Turner: Cable Is Now More Prime Than Broadcast
MediaDailyNews, Paul Gough - Thursday, March 25, 2004
Turner Broadcasting predicted that ad-supported cable would end up ahead of t ...
- Discovering Quality: Discovery Pitches Program, Audience Excellence As Upfront Theme
MediaDailyNews, Paul Gough - Tuesday, March 23, 2004
Discovery Networks played the quality card at its upfront Tuesday evening, telli ...
- Radio Ad Demand Ebbs In Fourth Quarter
MediaDailyNews, Paul Gough - Monday, March 22, 2004
The radio industry's fourth quarter was marked by a slight decline ...
- Financial Focus: Help Wanted As An Economic Indicator
MediaDailyNews, Paul Gough - Sunday, March 21, 2004
Extra, extra--read all about it: Is help wanted finally coming back? It ...
- Signals Improve For Radio, Spot TV Ad Demand
MediaDailyNews, Paul Gough - Thursday, March 18, 2004
An encouraging note on the future of local TV and radio advertisi ...
- Gannett Eyes Hollinger Assets, Would Expand Newspaper Dominance
MediaDailyNews, Paul Gough - Wednesday, March 17, 2004
Newspaper publisher Gannett Co. Inc. said Wednesday that it was considering wheth ...
- At 25, Nick Grows Up - A Little - Pitches 'Teen' Block
MediaDailyNews, Paul Gough - Tuesday, March 16, 2004
With more than a third of all kids gross ratings points ...
- MTV Scratches Its Noggin, Will Sell Kids Ads For Half A Day
MediaDailyNews, Paul Gough - Tuesday, March 16, 2004
The N, Noggin's tweens- and teen-focused companion, will start accepting advertising ...
- February Ad Demand Softened For New York Times
MediaDailyNews, Paul Gough - Tuesday, March 16, 2004
The New York Times Co. turned in a weaker-than-expected February, with increas ...
- Martha Stewart: No Longer Omni Present, Retains Honorary Role
MediaDailyNews, Paul Gough - Monday, March 15, 2004
A little more than a week after her felony convictions for lyi ...
- Report: More News, But It's Not Necessarily Fit For Print
MediaDailyNews, Paul Gough - Monday, March 15, 2004
A study on the state of American journalism finds a crisis ...
- Financial Focus: Dow Jones & Co.
MediaDailyNews, Paul Gough - Monday, March 15, 2004
Following a sharp drop in ad linage at flagship The Wall Stre ...
- Syndication Is Where It's At, SNTA Tells Advertisers, Agencies
MediaDailyNews, Paul Gough - Friday, March 12, 2004
With a raft of data showing that it delivers more of t ...
- Advertisers Anticipate Less Money For Network TV, More for Internet and Cable
MediaDailyNews, Paul Gough - Wednesday, March 10, 2004
Just months before Madison Avenue tells TV networks what it really thin ...
- Greater Scrutiny of TV Ads, Content Poses Growing Threat for Advertising and Media
MediaDailyNews, Paul Gough - Wednesday, March 10, 2004
In Washington's rush to declare what broadcasting is decent and what isn' ...
- ANA Chief: Despite Challenges, TV Remains Favorite Ad Medium
MediaDailyNews, Paul Gough - Thursday, March 11, 2004
Though television is in the throes of changes that threaten to sha ...
- Interpublic, Aegis Report Better Results
MediaDailyNews, Paul Gough - Wednesday, March 10, 2004
Months into its turnaround, Interpublic reported improved results, even if organic reven ...
- Aegis Chief Warns Of Media Slowdown
MediaDailyNews, Paul Gough - Tuesday, March 9, 2004
A second agency holding company is signaling that the advertising recovery m ...
- YES Chief Warns Of No Retreat From Broadcast Decency Hearings
MediaDailyNews, Paul Gough - Tuesday, March 9, 2004
The broadcast networks need to start policing themselves, or else they're goi ...
- Business-To-Business Media Flat in 2003
MediaDailyNews, Paul Gough - Wednesday, March 10, 2004
Business-to-business magazines turned in another lackluster year with flat ad revenues a ...
- Print Outpaces Electronic Media, Grabs Share Of U.S. Ad Budgets
MediaDailyNews, Paul Gough - Monday, March 8, 2004
Contrary to perceptions that the growth in U.S. ad spending is comi ...
- New York Times: Early-Year Ad Outlook Isn't All That Great
MediaDailyNews, Paul Gough - Tuesday, March 9, 2004
One of the nation's biggest newspapers--and a key indicator of the streng ...
- Martha Stewart Found Guilty, Omnimedia Plummets, Preps Contingencies
MediaDailyNews, Paul Gough - Friday, March 5, 2004
Martha Stewart Friday afternoon vowed to appeal a jury's verdict that s ...