- Drowsiness: The Mobile Marketing Opportunity
Mobile Insider, Steve Smith - Tuesday, July 31, 2012
If you will give up sleep to swipe just one more W ...
- Lotame Adds Android Behaviors To Cross-Platform Data Offer
MoBlog, Steve Smith - Tuesday, July 31, 2012
Data management platform Lotame says it is gaining insight into over ...
- Eye-Tracking Study Claims Facebook Mobile Model Needs A Fix
Mobile Marketing Daily, Steve Smith - Monday, July 30, 2012
Eye-tracking studies show that mobile users have much less opportunity to s ...
- Spectator Mobile Tweets Blamed For Olympics Coverage Disruption
Mobile Marketing Daily, Steve Smith - Monday, July 30, 2012
Excessive tweeting from an Olympics crowd has been blamed for clogging t ...
- Second Screen Saves Opening Ceremony
MoBlog, Steve Smith - Monday, July 30, 2012
As the nurses danced and the Voldemort blow-up doll ascended, I kn ...
- Content Is The New Creative
Data and Targeting Insider, Steve Smith - Friday, July 27, 2012
At the OMMA Display shows this week, I noted a general realizati ...
- People Mag Gets Responsive
MoBlog, Steve Smith - Friday, July 27, 2012
People.com has launched a responsive design that shows off some of t ...
- Is Mobile The Key To Set-Top-Box And Smart TV Success?
Mobile Insider, Steve Smith - Thursday, July 26, 2012
The fight for the next-generation living room will take place across ...
- Next Issue Puts Print On Tap For Serious Mag-aholics
MoBlog, Steve Smith - Thursday, July 26, 2012
The most overdue tablet project of them all finally comes to iP ...
- USPS Program Pushes QR Etiquette and M-Commerce But Discourages Marketing
MoBlog, Steve Smith - Wednesday, July 25, 2012
The Postal Service seems to get it only half-right in its summ ...
- Sponsor Me, Not Just My Content: Can Next-Gen App Stores Learn Some New Tricks?
Mobile Insider, Steve Smith - Tuesday, July 24, 2012
Device-enabled, cross-platform, app-driven "media use" represents a radical departure from "media consumptio ...
- Trapit Uses Siri AI For Content Discovery On iPad
MoBlog, Steve Smith - Tuesday, July 24, 2012
A new personal content discovery engine for the iPad uses Siri's ...
- GetGlue HD To 'Reimagine Discovery Around TV'
Mobile Marketing Daily, Steve Smith - Monday, July 23, 2012
In an upcoming release of an upgraded GetGlue HD, the social ...
- DreamWorks Backs Multimedia Mashup and 'Conversation' App, Ptch
MoBlog, Steve Smith - Monday, July 23, 2012
The next iteration of social video apps may be collaborative mash-ups. DreamWorks-back ...
- Forever Becoming: Paying Lip Service To Personalization
Data and Targeting Insider, Steve Smith - Friday, July 20, 2012
According to a new survey of marketers by eConsultancy, more companies a ...
- History Channel App Finds The Legacy and Lore From Where You Stand
Mobile Marketing Daily, Steve Smith - Friday, July 20, 2012
History Here extends the History Channel brand to the near-at-hand. Using mobi ...
- LocalResponse and ShopLocal Target Point-Of-Sale Intent With Pocket Circulars
MoBlog, Steve Smith - Friday, July 20, 2012
In a new partnership between the two companies, social signals from hundre ...
- Former iAd Chief 'Leaps' To Motion Control Startup
MAD SF, Steve Smith - Thursday, July 19, 2012
Andy Miller, who ran the iAd unit at Apple and led Quatt ...
- Can The Olympics Be a Gold Medal Moment For QR Codes?
Mobile Insider, Steve Smith - Thursday, July 19, 2012
If the Summer Olympics deploys mobile codes wisely, this could be ...
- The Showrooming Battle: Coming To A Small Screen Near You
MoBlog, Steve Smith - Thursday, July 19, 2012
As consumers move their Web habits to mobile, retailers and manufacturers ha ...
- Former iAd Chief 'Leaps' To Motion Control Startup
Mobile Marketing Daily, Steve Smith - Wednesday, July 18, 2012
Former Quattro and iAd leader Andy Miller will become COO at ...
- SocialCam Gets Instagram Dividend In $60 Million Sale
MoBlog, Steve Smith - Wednesday, July 18, 2012
While not quite "the next Instagram," the industry had been anticipating, t ...
- Fear and Loathing Under A Tuscan Sun
Mobile Insider, Steve Smith - Tuesday, July 17, 2012
Lost in the hills of Tuscany, our weary traveler finds salvation (a ...
- Play With Your Food: Kraft Keeps App Momentum With Branded Art Toy
Mobile Marketing Daily, Steve Smith - Tuesday, July 17, 2012
Kraft craftily engages the tradition of macaroni art in a new a ...
- IAB Rising Stars Get Touchy, Feely and Even Respectful of Users
MoBlog, Steve Smith - Tuesday, July 17, 2012
the IAB Mobile Rising Stars should get high marks not for bei ...
- Mobile Privacy Trust May Be Eroding
Mobile Marketing Daily, Steve Smith - Monday, July 16, 2012
In its annual study of consumer attitudes toward privacy online, Truste fin ...
- European M-Commerce Up 11x By 2017
Mobile Marketing Daily, Steve Smith - Monday, July 16, 2012
Driven by "easily merchandised" products such as DVDs, books and tickets, mobi ...
- iTunes App Store Food & Drink Category Serves Up The Brands
MoBlog, Steve Smith - Monday, July 16, 2012
A new category in a key segment of the iTunes App Sto ...
- Targeting Your Next-Generation Wallet
Data and Targeting Insider, Steve Smith - Friday, July 13, 2012
The mobile wallet is an idea that has been more appealing ...
- PSP Vita: Dead In The Water, Alive In My Hands
MoBlog, Steve Smith - Friday, July 13, 2012
What a great piece of hardware Sony has given us, and a ...