- Recession Fails To Recede, Continues Drag On Budgets
MediaDailyNews, Steve McClellan - Thursday, August 18, 2011
Technically the recession has been over for two years, but a n ...
- PHD Moves Piluso Up To Lead Strategic Communications, Content Development
MediaDailyNews, Steve McClellan - Thursday, August 18, 2011
In a move designed to punch up the agency's strategic communications acume ...
- The Mediation Is The Message: WPP's Kantar, TRA To Enter Arbitration
MediaDailyNews, Steve McClellan - Wednesday, August 17, 2011
WPP's Kantar Media and TRA will sit down for their first mediati ...
- Pavia To Manage Starcom's Digital Operations
Online Media Daily, Steve McClellan - Wednesday, August 17, 2011
Mark Pavia has joined Starcom USA as executive vice president and digit ...
- Mindshare Wins Media Duties For Belk
MediaDailyNews, Steve McClellan - Tuesday, August 16, 2011
WPP's Mindshare has been named media agency of record for Belk, ...
- Aegis Must Overcome Antitrust Concerns To Seal Synovate Sale
MediaDailyNews, Steve McClellan - Tuesday, August 16, 2011
Aegis Group, the London-based media agency holding company, has come one st ...
- Facebook Registers User Declines
Online Media Daily, Steve McClellan - Tuesday, August 16, 2011
Call it the Facebook fatigue factor. In some of the social network ...
- Running Start: OMD Wins Media Biz For Brooks Sports
MediaDailyNews, Steve McClellan - Monday, August 15, 2011
Omnicom Group's OMD has won the media planning and buying account f ...
- Report: In 'Post-PC World,' Mobile Replaces Laptops
MoBlog, Steve McClellan - Tuesday, August 16, 2011
The digital age is entering the "post-PC world," according to new resear ...
- Mindshare Wins Media AOR Assignment For Retailer Belk
Raw, Steve McClellan - Tuesday, August 16, 2011
WPP’s Mindshare has been named media agency of record for Belk, ...
- Aegis Shareholders Vote Yes to Sell Synovate
Raw, Steve McClellan - Tuesday, August 16, 2011
Aegis Group, the London-based media agency holding company took one step clos ...
- Starcom's Donohue Named Chicago's Ad Woman of the Year
Raw, Steve McClellan - Tuesday, August 16, 2011
Starcom USA CEO Lisa Donohue has been named the 2011 Chicago Advertisi ...
- Client Demand: OMD Opens Ignition Factory In Chicago
MediaDailyNews, Steve McClellan - Friday, August 12, 2011
With demand for its services from big clients like State Farm, McDonald ...
- WPP, Neo@Ogilvy Planner Spar Over Fraud Case
Online Media Daily, Steve McClellan - Friday, August 12, 2011
WPP has fired back in a New York Court, urging it ...
- Industry "Pools" Resources to Explore Tablet Ad Engagement
Raw, Steve McClellan - Monday, August 15, 2011
Some the nation's biggest advertisers and media companies are participating in ...
- OMD Lands $125M Asia-Pacific Sony Business
MediaDailyNews, Steve McClellan - Thursday, August 11, 2011
Electronics giant Sony has selected Omnicom's OMD for media planning and buyi ...
- Study Reveals Shift Toward Shopper Marketing, Agencies Adapting
MediaDailyNews, Steve McClellan - Thursday, August 11, 2011
Digital channels and gadgets are making consumers savvier about where, when a ...
- United Flies To Horizon, Mcgarrybown Lands Creative
MediaDailyNews, Steve McClellan - Thursday, August 11, 2011
Horizon Media and mcgarrybowen have been selected to handle media and creati ...
- Synergy: Ensemble, Initiative Team, Hamel Leads Efforts
MediaDailyNews, Steve McClellan - Wednesday, August 10, 2011
Ensemble, the Interpublic Group branded entertainment shop, has opened a Los Angel ...
- Horizon, Mcgarrybowen Win $100 million UAL Account
Raw, Steve McClellan - Thursday, August 11, 2011
Horizon Media and mcgarrybowen have been selected to handle media and creati ...
- Sony Selects OMD for $125 Million APAC Account
Raw, Steve McClellan - Thursday, August 11, 2011
Electronics giant Sony has selected Omnicom's OMD for media planning and buyi ...
- Offline, On: Ad Campaign Effectiveness Dives
MediaDailyNews, Steve McClellan - Tuesday, August 9, 2011
In the advertising and marketing world, the shaky economy had everybody o ...
- MediaCom Game For Spin Master
MediaDailyNews, Steve McClellan - Monday, August 8, 2011
MediaCom has been awarded the planning and buying assignment from Spin Mast ...
- CMOs Using Less Agencies, More Collaboration
MediaDailyNews, Steve McClellan - Monday, August 8, 2011
Most of the marketing executives taking part in a recent survey indicat ...
- Havas Cracks Social Code, Develops Method To Attribute ROI
Online Media Daily, Steve McClellan - Monday, August 8, 2011
Havas Digital sees a disconnect between social network usage and how t ...
- Mediabrands Ventures Revamped As 3 'Brand' Groups
MediaDailyNews, Steve McClellan - Friday, August 5, 2011
Eight months into the job, Mediabrands CEO Matt Seiler continues to p ...
- UK And Beyond: Aegis Launches Isobar Mobile
MediaDailyNews, Steve McClellan - Friday, August 5, 2011
In a move defined as both organizational and strategic, Aegis Media h ...
- MediaCom Launches Sports Division
MediaDailyNews, Steve McClellan - Monday, August 8, 2011
WPP's MediaCom Worldwide has launched a new global sports division, MediaCom SPOR ...
- MediaCom Wins A Piece of Toy Maker Spin Master
Raw, Steve McClellan - Monday, August 8, 2011
WPP's MediaCom has been awarded the planning and buying assignment for t ...
- WPP Expands Asia Influence, Buys Campaigns & Grey Stake
MediaDailyNews, Steve McClellan - Thursday, August 4, 2011
WPP has made another strategic move in the Asia-Pacific region, acquiring Campaig ...