- Study: PNC, Ally, BofA Set Online Banking Bar
Marketing Daily, Tanya Gazdik - Tuesday, November 30, 2010
The approach is building brand loyalty in ways unseen anywhere else, sa ...
- Visa, LivingSocial Partner For BOGO Promo
Marketing Daily, Tanya Gazdik - Monday, November 29, 2010
"We have significantly increased our digital media spend over the last coup ...
- J.D. Power: Quicken Loans Tops In Satisfaction
Marketing Daily, Tanya Gazdik - Sunday, November 28, 2010
Quicken Loans ranks highest among primary mortgage lenders with a score ...
- Visa Partners With LivingSocial for BOGO Promo
Raw, Tanya Gazdik - Monday, November 29, 2010
Visa has jumped on the cyberdeal bandwagon with a two-week promotion wi ...
- Southwest, Microsoft Partner For Holiday Photos
Marketing Daily, Tanya Gazdik - Tuesday, November 23, 2010
Beginning Dec. 2 and continuing every weekend until Christmas, Southwest Airlines a ...
- TIAA-CREF Reaches College Target Via Yahoo Sports
Marketing Daily, Tanya Gazdik - Monday, November 22, 2010
"We saw numbers for the Yahoo campaign that were 20 to 3 ...
- Southwest Airlines Partners With Microsoft For Holiday Photos
Raw, Tanya Gazdik - Tuesday, November 23, 2010
Southwest and Microsoft Windows 7 have partnered to make holiday travel experien ...
- Allstate Targets Road Trippers Online
Marketing Daily, Tanya Gazdik - Friday, November 19, 2010
Allstate tapped one of college football's biggest fans to embark upon ...
- Survey: People Prefer Neutral Vs. Pharma Sites
Marketing Daily, Tanya Gazdik - Thursday, November 18, 2010
There is a "clear disconnect" in how pharma companies communicate with the ...
- Allstate Targets Road Trippers Online
Raw, Tanya Gazdik - Friday, November 19, 2010
Allstate is targeting frequent road trip takers in a social media campaign f ...
- People Happier With Rental Cars; Enterprise No. 1
Marketing Daily, Tanya Gazdik - Wednesday, November 17, 2010
Stuart Greif, vice president of the travel practice at J.D. Power a ...
- HomeAway Returns To Super Bowl
Marketing Daily, Tanya Gazdik - Tuesday, November 16, 2010
This year's spot generated a 500% increase in consumer visits to t ...
- Study: Industry Should Focus On Millennials
Marketing Daily, Tanya Gazdik - Monday, November 15, 2010
A lack of trust continues to be a challenge for financial institution ...
- Independence Blue Cross Targets Millennials
Marketing Daily, Tanya Gazdik - Tuesday, November 16, 2010
Independence Blue Cross of Philadelphia is breaking a new campaign aimed ...
- HomeAway Will Return To Super Bowl
Raw, Tanya Gazdik - Tuesday, November 16, 2010
To continue building broad consumer awareness of the HomeAway brand, the onli ...
- Carnival Cruises Must Bail Out Its Image
Marketing Daily, Tanya Gazdik - Sunday, November 14, 2010
"Of course, the net effect is still negative, but not as negati ...
- ING Survey Finds Missed Retirement Plan Ops
Marketing Daily, Tanya Gazdik - Sunday, November 14, 2010
"All of us with expertise and an interest in the outcome ...
- Chase Rolls Out Three Holiday Promos
Marketing Daily, Tanya Gazdik - Thursday, November 11, 2010
Ultimate Rewards is available for Chase Freedom, Chase Sapphire, Ink from Cha ...
- Southwest Airlines Salutes Military Members
Marketing Daily, Tanya Gazdik - Wednesday, November 10, 2010
The Dallas-based airline has more than 750 employees who currently serve ...
- IHG Jumps On Black Friday Bandwagon
Marketing Daily, Tanya Gazdik - Tuesday, November 9, 2010
The Atlanta-based company is calling it "the hotel industry's largest Twitter exclusi ...
- IHG Jumps On Black Friday Bandwagon
Raw, Tanya Gazdik - Tuesday, November 9, 2010
Who says Black Friday sales are just for retailers? The InterContinental Hote ...
- Renaissance Hotels Launches Entertainment Program
Marketing Daily, Tanya Gazdik - Friday, November 5, 2010
The program encompasses music, culinary arts and design through hotel-branded entertainment duri ...
- United Airlines Unveils Oprah Winfrey Plane
Marketing Daily, Tanya Gazdik - Thursday, November 4, 2010
In conjunction with the unveiling of plane, United is launching the "Milli ...
- Renaissance Hotels Launches Entertainment Program
Raw, Tanya Gazdik - Friday, November 5, 2010
Marriott International's Renaissance Hotels is launching RLife Live, an arts program aim ...
- American Airlines Effort Aimed At Hispanics
Marketing Daily, Tanya Gazdik - Wednesday, November 3, 2010
Because buying power is projected to be $1.4 trillion by 2013 a ...
- United Airlines Unveils Oprah Winfrey Plane
Raw, Tanya Gazdik - Thursday, November 4, 2010
United Airlines has unveiled "The Oprah Winfrey Show" farewell season plane. T ...
- Chase Partners With DreamWorks For 'Megamind'
Marketing Daily, Tanya Gazdik - Tuesday, November 2, 2010
"Over the past year, we have enhanced our card rewards program ...
- JCPenney, FedEx, Macy's Repeat Holiday Efforts
Marketing Daily, Tanya Gazdik - Monday, November 1, 2010
"A more negative view might be that they are repeating these campaig ...