- Adios: Uva Leaves OMD To Helm Univision
MediaDailyNews, Wayne Friedman - Wednesday, February 28, 2007
In a dramatic move that is somewhat of a shock to t ...
- CBS 4Q: Outdoor, TV UP, Radio Dials Down
MediaDailyNews, Wayne Friedman - Wednesday, February 28, 2007
Outdoor advertising and some big syndication sales from "Star Trek: Voyager" help ...
- Gambling with Entertainment Marketing
Show Daily, Wayne Friedman - Wednesday, February 28, 2007
It's tough to avoid the metaphors you have at a business conferen ...
- Like A Virgin? You’ve Gotta Love This
Show Daily, Wayne Friedman - Wednesday, February 28, 2007
Virgin Mobile has just tapped its third agency in a year, nami ...
- Network Marketing Slogans Look To Make Comeback
TV Watch, Wayne Friedman - Wednesday, February 28, 2007
NBC's new Thursday night marketing line, "Comedy Night Done Right" seems li ...
- Not DeGeneres, But Oscar Ratings Slightly Up This Year
MediaDailyNews, Wayne Friedman - Tuesday, February 27, 2007
Seems like movie aficionados like longer--not shorter--Oscar broadcasts. This year's longer Acade ...
- Hallmark Channel CEO Wants Higher Subscriber Fees
MediaDailyNews, Wayne Friedman - Tuesday, February 27, 2007
Hallmark Channel's chief executive wants some respect. He says his net ...
- After Five Years Of Reality, MTV Reaches For A Script Again
TV Watch, Wayne Friedman - Tuesday, February 27, 2007
Imagine any network being characterized this way: "Faced with mediocre ratings f ...
- Hearst-Argyle TV Sees 4Q, 2006 Rev Boost
MediaDailyNews, Wayne Friedman - Monday, February 26, 2007
Hearst-Argyle Television got some of the same political advertising boost as oth ...
- Network Will Pay $24M To Learn Lesson About Educational TV
TV Watch, Wayne Friedman - Monday, February 26, 2007
Everything is back to TV normal: A big Hollywood studio film, "T ...
- Big Bucks Buy Exposure But Not Necessarily Oscars
Marketing Daily, Wayne Friedman - Friday, February 23, 2007
[Results] High advertising expenditures may give a movie big Oscar nominations a ...
- Fox Machine: 'Idol' Crushes 'Jericho,' Wins Wednesday
MediaDailyNews, Wayne Friedman - Friday, February 23, 2007
Fox's "American Idol" claimed another victim - crushing newbie "Jericho" from C ...
- CBS Cuts Cable Retrans Deals, Won't Name Operators
MediaDailyNews, Wayne Friedman - Friday, February 23, 2007
CBS has announced some highly anticipated retransmission consent deals with cable operators--whi ...
- Local TV Hopes For Electronic Billing -- In One Of These Decades
TV Watch, Wayne Friedman - Friday, February 23, 2007
It's amazing that in 2007 we are still talking about a proposed ...
- Like Viacom, CBS Rebuffs Google/You Tube
MediaDailyNews, Wayne Friedman - Thursday, February 22, 2007
A second major media company has slowed down the Google train, accordi ...
- Not Kid's Play: Cartoon Net Grabs Adult Ads
MediaDailyNews, Wayne Friedman - Thursday, February 22, 2007
The $850 million kids' TV ad dance is about to start ...
- At ABC, 'Grey's Anatomy' Ready To Do Additional Operating
TV Watch, Wayne Friedman - Thursday, February 22, 2007
ABC now thinks it has found its "CSI," its "Law & Orde ...
- Changing Partners: Viacom Wants Joost To Distribute Its Shows Online
MediaDailyNews, Wayne Friedman - Wednesday, February 21, 2007
Move over, YouTube. Positioning itself as the next wave of TV digit ...
- Pricing Oscar: Big Budgets, But Indies May Steal Show
MediaDailyNews, Wayne Friedman - Wednesday, February 21, 2007
High advertising expenditures may give a movie big Oscar nominations and awards--b ...
- February's TV Picture: Some Disappointments, One Head-scratching Success
TV Watch, Wayne Friedman - Wednesday, February 21, 2007
February is the time of year in the TV season when prognosticato ...
- Teaching TV Violence: Where Do You Draw -- Or Fire -- The Line?
TV Watch, Wayne Friedman - Tuesday, February 20, 2007
Some U.S. Army generals are having a problem with all-too-graphic scenes ...
- Daytona 500 Puts Ad Revs In High Gear
MediaDailyNews, Wayne Friedman - Monday, February 19, 2007
Daytona 500 ad revenues are in high gear. It is another early-seas ...
- Sweeps Saga: ABC, CBS Score On Thursdays
MediaDailyNews, Wayne Friedman - Monday, February 19, 2007
Closing in on the final weeks of the sweeps period, both A ...
- Sports-Branded Entertainment Races, Looks To Avoid Crashing
TV Watch, Wayne Friedman - Monday, February 19, 2007
During the final moments of the Daytona 500, with Mark Martin ...
- Digital Rules: NBC Taps Top Digital Exec To Head All Ad Sales
MediaDailyNews, Wayne Friedman, David Goetzl - Friday, February 16, 2007
In the strongest signal yet that NBC Universal is fiercely committed ...
- Nielsen: DVR Usage Close To Air Date Scores Viewers
MediaDailyNews, Wayne Friedman - Friday, February 16, 2007
It's all in the playback. Nielsen Media Research told clients at i ...
- 'Lost' Not Found: Ratings Solid, But Drop Noted
MediaDailyNews, Wayne Friedman - Friday, February 16, 2007
Hit the panic button in the hatch, or what's left of i ...
- Laughing At The News, Fox-style
TV Watch, Wayne Friedman - Friday, February 16, 2007
Fox News Channel says it's going comedy. Too late -- I've alrea ...
- Oscar Advertisers Keep Coming Back For More
Marketing Daily, Wayne Friedman - Thursday, February 15, 2007
[Media] Advertisers buying time in the Oscar broadcast continue to be repe ...
- Strong Scatter Makes Network Sales Hearts Pitter Patter
MediaDailyNews, Wayne Friedman - Thursday, February 15, 2007
TV's second-quarter advertising market--always a harbinger of possible forthcoming upfront activity--seems ...