- First Time: Fox Inserts Local TV Ads In Super Bowl Live Streaming
Television News Daily, Wayne Friedman - Tuesday, January 17, 2017
The Fox Sports Go digital platform will offer "Super Bowl LI," li ...
- Cord-Cutting Continues, But With Minor Traditional TV Declines
Television News Daily, Wayne Friedman - Tuesday, January 17, 2017
Cable, satellite, and telco pay TV providers are all forecast to si ...
- TV/Movie Content Producers Push High-Quality Shows As Solid Business Plan
TV Watch, Wayne Friedman - Wednesday, January 18, 2017
Whether a big or medium-size growing TV-media company, the strategy is cle ...
- Political Regrets: Your Advertising Working Against You?
Show Daily, Wayne Friedman - Tuesday, January 17, 2017
Too much political advertising -- at the wrong time -- and t ...
- Syndicated Show 'BOLD' To Air Live In Each Time Zone
Television News Daily, Wayne Friedman - Monday, January 16, 2017
Looking to combat multitasking daytime TV viewers, major TV station group Teg ...
- Viewers Know Show Favorites, Not Their Networks
Television News Daily, Wayne Friedman - Monday, January 16, 2017
Among viewers who watch a original broadcast or cable network TV progr ...
- Sony Entertainment Registers Shifts In TV, Management
TV Watch, Wayne Friedman - Tuesday, January 17, 2017
Michael Lynton, chairman/CEO of Sony Pictures Entertainment, and CEO of Sony Entertainme ...
- U.S. TV Ad Revs Projected As Flat For 2017 - And That's OK
Television News Daily, Wayne Friedman - Friday, January 13, 2017
Deloitte Global predicts total U.S. TV revenues -- all national networks, loc ...
- NFL's First Playoff Week, Wildcard Games Net Lower Ad Revs, Viewers
Television News Daily, Wayne Friedman - Friday, January 13, 2017
The first NFL playoff week, with four wildcard games, pulled in slight ...
- Finding Right Formula For Original Saturday Night Shows
TV Watch, Wayne Friedman - Monday, January 16, 2017
With nearly 500 scripted TV shows vying for consumer interest -- a ...
- Super Bowl Eyes Nearly Half A Billion In TV Ad Dollars
Television News Daily, Wayne Friedman - Thursday, January 12, 2017
Kantar Media says the game looks to rise above its $445 milli ...
- FX Ups Ad Revs, Critical Reviews
Television News Daily, Wayne Friedman - Thursday, January 12, 2017
In 2016, FX got 56 Emmy nominations -- and 18 wins ...
- Apple To Produce Movies, Makes Apple Music More Competitive
TV Watch, Wayne Friedman - Friday, January 13, 2017
The move by Apple, mostly now a digital device manufacturer, should ...
- NBC Gains More Viewers With NFL, Golden Globes
Television News Daily, Wayne Friedman - Wednesday, January 11, 2017
Season-to-date numbers show NBC at a Nielsen 3.45 million among 18-49 viewe ...
- Fox Records Stronger Fall Viewing, Cautious On Product Integration
Television News Daily, Wayne Friedman - Wednesday, January 11, 2017
Fox has risen to second place among key 18-49 viewers through Janua ...
- TV Networks Abandon Some Marketing, Earned Media At TCA
TV Watch, Wayne Friedman - Thursday, January 12, 2017
How much more are TV executives looking to direct-to-consumer marketing -- vers ...
- Olympics Help Push Global OOH Ad Spend Up 6.2%
MediaDailyNews, Wayne Friedman - Tuesday, January 10, 2017
Revenue from digital OOH platforms was a major driver of the overa ...
- Comcast Exec Brassel Adds NBCU To Purview
Television News Daily, Wayne Friedman - Tuesday, January 10, 2017
Ed Brassel has been promoted to EVP of enterprise business intelligence f ...
- TV Research Vet Alan Wurtzel Steps Down At NBCU
Television News Daily, Wayne Friedman - Tuesday, January 10, 2017
Wurtzel, president of research and media development at NBCUniversal, will become ...
- NBC's Golden Globes' Digital Blackout: Viewers Wonder If It's TV
TV Watch, Wayne Friedman - Wednesday, January 11, 2017
Sitting in your living room, turning on your universal TV remote. Y ...
- Media Stocks Up Since Election, Digital Media Less So
Television News Daily, Wayne Friedman - Monday, January 9, 2017
The Dow Jones U.S. Media Index gained 10% to 821.41 from t ...
- Higher Golden Globes Ratings, But Has Anyone Seen The Shows?
Television News Daily, Wayne Friedman - Monday, January 9, 2017
On-air TV marketing of TV programs is crucial for economic success. B ...
- My Crazy Ex-Media Plan: Always Entertaining And Award-Winning - In Small Doses
TV Watch, Wayne Friedman - Monday, January 9, 2017
Fractionalizing TV ratings, a skyrocketing number of programs, more entertainment noise a ...
- Music Streaming Doubles In 2016, Song Sales Dive
MediaDailyNews, Wayne Friedman - Friday, January 6, 2017
Song sales were down 25% in 2016 to 734.2 million units, whi ...
- NFL Regular Season Scores Higher Ad Sales, Lower TV Viewers
Television News Daily, Wayne Friedman - Friday, January 6, 2017
NFL regular-season games -- weekend and prime-time programming -- pulled in $3 ...
- TV Messages On Health Care Need To Address Reality
TV Watch, Wayne Friedman - Monday, January 9, 2017
What does the consumer do to reconcile endless news reports that Obamaca ...
- Media, Tech M&A Deal Values Soar In 2016
MediaDailyNews, Wayne Friedman - Thursday, January 5, 2017
Two agency holding companies -- Dentsu and WPP Group -- were t ...
- Turner Kicks Off New Sports Marketing Unit
Television News Daily, Wayne Friedman - Thursday, January 5, 2017
For its networks, including TBS and TNT, Turner Ignite Sports will lo ...
- Nielsen Modifies Preview Of Total Content Ratings
Television News Daily, Wayne Friedman - Friday, January 6, 2017
Nielsen has altered the preview of its Total Content Ratings system. Inste ...
- What Is Trump's Real Objection To An AT&T/Time Warner Merger?
TV Watch, Wayne Friedman - Friday, January 6, 2017
Many analysts are wondering if all this really centers on CNN. Tru ...