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• PostRelease Launches New Tech Platform in MAD LA on 07/17/2012
  

  PostRelease, a venture-backed and Long Beach-based technology platform privider, is ready to unveil PostRelease, a platform that they hope will power content discovery across the web. "Our goal is to provide the ease and control of display advertising with the deeper engagement of content," said Justin Choi, CEO of PostRelease.

• Brand Networks Expanding to LA, Paul Falzone Heads LA Branch in MAD LA on 07/13/2012
  

  According to the Rochest Busines Journal, social marketing company Brand Networks has expanded its company to Los Angeles and New York. The company has appointed Paul Falzone as its chief growth officer to head its LA branch.

• TBWA Names John Norman CCO, Promotes Rob Schwartz in MAD LA on 07/10/2012
  

  TBWA/Chiat/Day named John Norman as its new Chief Creative Officer last Thursday. In addition, Rob Schwartz was promoted to the new network role of Global Creative President of TBWA Worldwide. "I'm thrilled that John is going to be joining us in LA," said Schwartz in the statement. "The office has been on a roll lately, and John is really going to amplify things here."

• TubeMogul Partners With Innovid in MAD SF on 07/06/2012
  

  TubeMogul, a Bay Area-based real-time media buying platform and digital advertising agency, announced Friday that it would partner with Innovid, an interactive video technology provider. The two companies hope to expand branding possibilities and standardize industry metrics.

• Engage:BDR Selected as SodaHead's Digital Ad Agency in MAD LA on 07/05/2012
  

  Engage: BDR, a Los Angeles-based digital advertising agency, was chosen Monday to represent SodaHead's inventory in real-time. SodaHead is an LA polling, opinion, and news community. Engage: BDR operates the "First Impression real-time bidding platform", which allows advertisers to target online and mobile inventory in real time. According to SodaHead's Co-founder Jason Feffer, the company believes ...

• San Diego AMY Award Winners in MAD LA on 07/05/2012
  

  The San Diego chapter of The American Marketing Association hosted the 2012 American Marketer of The Year Awards last week. The annual event awards the area's premiere and hardest working professionals and student marketers. It was honored with a keynote address from Global Marketing Solutions Executive for Facebook, Erik Hawkins.

• Rubicon Project Second Behind Google in MAD LA on 06/29/2012
  

• Scan Code Saver's QR Code Mobile Marketing Tool in MAD LA on 06/29/2012
  

  Scan Code Saver, an Orange County-based advertising and marketing agency, Tuesday launched a mobile marketing business opportunity utilizing QR codes. Businesses can join a local network and advertise their specific QR codes within the network. Local users on-the-go can then scan the QR codes and instantly see offers and deals on their mobile phone.

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