Nicole leads CJ's Marketing & Business Systems teams, overseeing the creation and implementation of go-to-market strategies and content creation - including thought leadership, public relations, social strategy and brand positioning for CJ Affiliate. In addition, Nicole oversees Marketing Automation and Business Systems and is responsible for developing and deploying technological solutions focused on driving business efficiency at scale. Nicole joined CJ in 2007, playing key roles in the development and launch of CJ solutions such as Pay Per Call, Site to Store, Affiliate Customer Insights and Cross-Device. Nicole was awarded the Epsilon Excellence award in 2016 for her contributions. Prior to CJ, Nicole worked in the travel sector. Nicole attended the University of Santa Barbara's BFA of Dance program from 2002-2005.