Thursday, January 31, 2013

Around The Net

  • Marketers Say Email is Important, But Their Contact Data is Often BadInternet Retailer

    More marketers selected email as their most important marketing channel this year than any other channel, according to a survey by Experian QAS. However the survey also found that many marketers have to contend with inaccurate or duplicate customer data that can hamstring email marketing efforts. 94% of respondents suspect their customer information may be inaccurate. On average they believe 17% of their data may be bad. 29% report losing a customer because of inaccurate information. ...Read the whole story

  • SaneBox Launches Team-Focused Version of Inbox Management Tool Aimed at SMBsThe Next Web

    Inbox management tool SaneBox has announced the launch of SaneBox for Teams. The service works by putting a filter in your inbox and siphons off into a separate folder all messages that users teach it are not critical. The team version works the same way and is aimed at SMBs at a cost of $10-$25 per seat per month. The company reports that the application saves up to 100 hours per year of productivity lost to sifting through emails.  ...Read the whole story

  • SendGrid Brings Its Cloud-Based Transactional Email Infrastructure to EuropeThe Next Web

    Cloud-based email service SendGrid has announced that it is expanding from its US hub in Boulder, Denver, San Francisco, New York and Anaheim to the UK and Germany. The company's platform is used by over 100,000 web app companies and developers including Foursquare, Pinterest, Spotify, Airbnb and Pandora, principally for transactional emails. SendGrid claims that 9 bilion emails per month are now flowing from its system.  ...Read the whole story

  • Obama Campaign Leases Email Database to Lobbying Group, Worries Privacy AdvocatesNBC News

    The Obama campaign has leased its massive voter database to a newly-created advocacy group called Organizing for Action (OFA). The group will use the data to back the president's agenda and raise money for "issue ads," according to an OFA spokesperson. The database - dubbed internally "the launch codes" - is unprecedented in its volume and detail, containing email addresses, mobile phone numbers, address books, social media activity and online behavioral data for millions of voters. The move, which is seen by some as tantamount to transferring consumer privacy to another organization, has alarmed some privacy activists. The assistant director ... ...Read the whole story

  • Email Attack Exploits Vulnerability in Yahoo Site to Hijack AccountsIT World

    Hackers behind a recently detected email attack campaign are exploiting a vulnerability in a Yahoo website to hijack the email accounts of Yahoo users and use them for spam, according to security researchers from antivirus vendor Bitdefender. After discovering the attack on Wednesday, Bitdefender analysts searched the spam database and found evidence that the attacks may have been occurring for almost a month. The company reported the issue to Yahoo on Wednesday but it appeared unresolved on Thursday.  ...Read the whole story

Court Upholds Conviction For Sending Fake Emails

Five years ago, Raphael Golb took to the Web to criticize scholars who disagreed with his father, an expert on the Dead Sea Scrolls. To do so, Golb used some unconventional methods. He created dozens of ...More