ENTERTAINMENT
by Aaron Baar
A TV, print and online campaign under the theme "The Video Store Just Moved In" showcases the ease with which digital cable customers can … Read the whole story
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Top 10 DMAs in which reside adults who purchases infants' clothing in the past year: 1 Tulsa, Okla. 2 Oklahoma City, Okla. 3 Birmingham, … Read the whole story
COMMENTARY
by Zephrin Lasker
Online advertisers must connect with the worker bees while steering clear of the drones. Read the whole story
RETAIL
by Tanya Gazdik
The "Back to Beautiful" collection launches with a national ad campaign featuring Christensen. The multifaceted advertising campaign, created by Kraft Works NYC, includes TV, … Read the whole story
RESTAURANTS
by Karlene Lukovitz
For voters, there's no prize, just the fun of helping influence the "favorites" outcomes. For Burgerville, the promotion is not just fun and games, … Read the whole story
RESEARCH
by Aaron Baar
"It all boils down to strong creativity," Ann Green, senior vice president of marketing solutions for Millward Brown, tells Marketing Daily. "They're typically very … Read the whole story
RETAIL
by Sarah Mahoney
For families that celebrate, food continues to be the major expense, with the average person spending $37.45, followed by clothing ($19.03), and flowers ($7.84). … Read the whole story
BEVERAGES
by Staff Writers
"With the decentralization of information, having a Britney Spears commercial isn't important anymore because you can get information on her 24/7," Andrew Katz told … Read the whole story