• Macy's Kicks Off Million-Dollar Makeover Search

    Describing it as a "makeover on steroids," the Cincinnati-based retailer will seek nominations through its Facebook page, with finalists decided by Facebook voting. The winner will get a total reinvention from Clinton Kelly, Macy's style expert and co-host of TLC's "What Not to Wear." ...Read the whole story

  • GamersFirst Predicts Online, Console Game Trends

    "We believe that MMOs will overwhelm the video game market in 2011," according to GamersFirst. "Gamers will have more MMOs than ever choose from, giving players a variety of games and publishers the biggest marketing challenge. Overall, there will be an MMO catering to each niche of gamer very soon." ...Read the whole story

  • Mintel: Craft Beers Have Untapped Opportunities

    Just 13% of beer drinkers currently express a preference for domestic craft or microbrew beers, compared to 43% for domestic and 22% for imported. However, 59% say that they like to try craft/microbrew beers, and 51% say that they would try more of these if they knew more about them, Mintel found. ...Read the whole story

  • KBB: Room For Entries In Packed U.S. Market

    Kelley Blue Book has come out with its list of new nameplates that the firm thinks will develop a following next year. These aren't redesigns, or next-generation cars and trucks bearing familiar nameplates. Rather, they are entirely new vehicles by automakers hoping to make forays into competitive territory. ...Read the whole story



Out With The Old, In With The New

Communications strategies to leave behind in 2011. ...More

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