FCC Adds Static To Proposed AT&T, T-Mobile Deal by Thom Forbes

Is it just another snag in an ambitious deal? Or is it the death knell for AT&T's proposed purchase of T-Mobile USA from Deutsche Telekom for $39 billion? ...Read the whole story

  • food Halls' Out-of-home Campaign Uses NFC Technology by Karlene Lukovitz

    A product-launch campaign for the Halls cough drops brand is the first out-of-home effort to employ near field communications (NFC), according to Kraft Foods. The campaign is using both NFC technology from Thinaire and QR codes, on posters located at 33 Chicago bus shelters. ...Read the whole story

  • retail Online Spending Up 14% So Far; Women Rule by Sarah Mahoney

    A new study just out from Boston Consulting Group reports that 98% of American women it surveyed are using the Internet, 80% of them daily, and 60% have access to three or more Internet-ready devices. And shopping is a major part of why they use the Internet. ...Read the whole story

  • tourism Las Vegas Tourism Market Expanding by Tanya Irwin

    The near-iconic phrase "what happens in Vegas...." must be resonating with consumers because the Las Vegas tourism industry is showing signs of a steady recovery, with officials forecasting 39 million visitors in 2011, only the second time in history they will reach that mark. ...Read the whole story

  • automotive Toyota Goes Epicurean For Prius V by Karl Greenberg

    Toyota is partnering with American Express Publishing, and its Food & Wine lifestyle publication to promote its new Prius v car through integration with an epicurean customer content program called "Star Chefs' Kids Cook." ...Read the whole story

  • technology EBay Intros 'Couch Commerce' For Holiday by Aaron Baar

    Buoyed by reams of data (including some from its PayPal subsidiary), the online marketplace is expecting a shift in the way people will do their holiday shopping over the Thanksgiving weekend. As soon as the meal is done, consumers will head to their couches to shop. ...Read the whole story

  • apparel Tommy Hilfiger Launches Holiday House Par-tay by Karl Greenberg

    "The Hilfigers" are a diverse "family" of Americans living in a mansion, with trendy threads and a Millennial demographic, save for the fashionable patriarchs, perhaps meant as avatars for the real Tommy Hilfiger. Besides TV, in-cinema and online, the effort includes global print and outdoor. ...Read the whole story

  • apparel PUMA Unveils Pumagility Brand by Sarah Mahoney

    The German shoe company says the launch is the largest investment it has made in the U.S. this year, and that the new sneaker offers maximum stability and flexibility, with funky foam shapes that compress on impact to widen the base of the shoe. ...Read the whole story

  • Canadian Tourism Panel Launches Website, Mobile App by Tanya Irwin

    The Canadian Tourism Commission is launching a new user-generated content travel website and mobile app, "Explore Canada Like a Local." ...Read the whole story

my turn Want To Reach Mobile Users? Try Their Inbox by Manny Ju

Sales calls on a smartphone are unheard of. Texting is reserved for friends and family. Apps only reach select audiences. Social media is fine for ... ...More

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