Blackberry parent company Research in Motion "is "bowing to critics and market forces," as the New York Times headline puts it, by replacing the co- CEOs who developed "the innovative device that was the first to reliably deliver email over airwaves." Thorsten Heins, who joined RIM in 2007 and most recently has been COO for software, hardware and sales, becomes CEO effective today. Mike Lazaridis, who co-founded RIM with a childhood friend in 1985, becomes vice chairman and will lead an "innovation committee," Ian Austen reports. Jim Balsillie, who invested $250,000 in the company in 1992, remains a director and will maintain his stake in the company. ...Read the whole story
Motorcycles and scooters are a discretionary spend? Maybe that was so in the past, but it's changing. As gasoline prices stay relatively high (and may go up again this summer), scooters and small motorcycle sales may benefit. ...Read the whole story
Budweiser's magnificently predictable Clydesdales. A righteous pug kicking down doors for Doritos. Chimpanzee colleagues who misbehave in parking lots. Soulful beavers. Clearly, Super Bowls have a way of drawing out the beast in marketers. ...Read the whole story
The end of the video store is nigh. According to the NPD Group, consumer rentals of DVD and Blu-Ray movies fell 11% in 2011, compared with the previous year. And those that were rented came from Redbox, which increased its market share to 12% over the year. ...Read the whole story
The new campaign from Kraft Cheese is unusual because it spans five product lines, and because of its scale: With a budget of approximately $50 million, it's Kraft's single largest cheese/dairy campaign in a decade. ...Read the whole story
Dallas-based wireless company MetroPCS is sponsoring the Olympic USA Basketball team with a road show called the "USA Basketball Dream Tour." The tour, which started in Orlando, visits 15 markets twice each over the next seven months. ...Read the whole story
Quick Response codes provide a dynamic link to propel the customer from a direct mail postcard or insert to a carefully designed or even personalized ... ...More
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