Marketing Daily
Tuesday, January 31, 2012
  • Mr. Clean, Sargento, J&J Launches Get The Nod

    Which new 2011 products were considered best by the consumers who use them? Each year, "Better Homes and Gardens" and market research firm Spark ... Read the whole story

  • Digital Hispanics Are Best Multitaskers

    the LMX Hispanic study, a yearly poll of 2000 U.S. Hispanic digital respondents by Ipsos MediaCT, found that digital Hispanics now spend 42% of ... Read the whole story

  • Century 21 Preps For Super Bowl

    Century 21 Real Estate has released three teaser videos for its debut Super Bowl commercial. Available on the Parsippany, N.J.-based company's Facebook page, each ... Read the whole story

  • Voice Calling Still Top Cell Phone Use

    Yes -- consumers used their cell- and smartphones to help them make decisions when it came to holiday purchases, but good, old-fashioned phone communications ... Read the whole story

  • NASCAR Takes The (Digital) Wheel

    NASCAR will assume operational control next year of all of its interactive, digital and social media rights including technical operations and infrastructure of all ... Read the whole story

  • Countdown to the Super Bowl

    WWJHD. What would John Hughes do? Bueller's back, in an ad for Honda CR-V. Check it out in today's Super Bowl edition of "Out ... Read the whole story

  • Finding The "Answer" In Display Ad Targeting

    When it comes to targeting ads to consumers on the Internet, the "Answer" is marketers' own data. Read the whole story