Marketing Daily
Friday, February 10, 2012
  • PepsiCo: Marketing Spend Up; Job, Agency Cuts

    In moves described as designed to redirect spending to "consumer-facing" ...

  • Flash! Kodak Exits The Camera Biz

    When it comes down to it, Kodak may become a ...

  • Nissan Lets Fans Build Z-car

    Nissan has launched a social media campaign that lets consumers ...

  • Q&A: Men Warming Up To Skin Care

    It's been nearly a decade since the term "metrosexual" first ...

  • Continental Pushes Past Southwest In Customer Loyalty

    This week, "Marketing Daily" brings you exclusive coverage of the ...

  • Gillette Goes To Fashion Week

    Procter & Gamble's Gillette brand is focusing on menswear during ...

  • An Organization With Terminal Cancer

    It will take a lot more than some clever PR ...