Top of The News
by Thom Forbes
The Lumia is upon us. Microsoft, Nokia and AT&T -- three fading stalwarts looking to regain some ground on iOS and its devices -- have formally unleashed the Windows-based Nokia … Read the whole story
COMMENTARY
by Tiffany Monhollon
How can a local business get started on Pinterest? Share content from other brands and users that others will want to share. Build your … Read the whole story
RESEARCH
by Tanya Gazdik
Across all areas of the U.S. pet market, the net fallout from the recession has been greater market polarization, with healthy growth rates at … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Kia is staying busy juggling a lot of digital programs as well as television advertising and partnerships to keep consumers' eyes on the brand, … Read the whole story
APPAREL
by Sarah Mahoney
The new effort is a tale of two cities, with Emmy Rossum, best known for her lead role in HBO's "Shameless," taking viewers on … Read the whole story
RESEARCH
by Karlene Lukovitz
General Mills earned the #1 spot with a Pulse score of 83 (within an index of 0-100). After just missing the top 10 in … Read the whole story
BEVERAGES
by Karl Greenberg
Is all apple juice created equal? Tree Top, a 52-year-old apple juice brand that has not run TV advertising for 30 years, is ready … Read the whole story
RESEARCH
by Sarah Mahoney
"In our bagel experiment, the banner put people in a certain mindset of feeling powerful, or feeling powerless. Advertisers have more control over the … Read the whole story