Thursday, June 28, 2012
  • In Fashion, Brands Intensify Their Comeback

    The latest results from Brand Keys Fashion Index show that 29% of clothing shoppers say brand is an important factor in their purchase decision, more than tripling in importance in the last four years. ...Read the whole story

  • Deloitte: Smartphones Helping, Not Hurting, Retail Sales

    People may be using their smartphones as a shopping tool in the stores, but that doesn't mean they're buying less from the retailers. In fact, the influence these mobile devices will have on annual in-store sales is expected to increase. ...Read the whole story

  • General Mills Intensifies U.S. Yogurt Push

    Some of the launches will start shipping next month, including 100-calorie Yoplait Greek yogurt cups (endorsed by Weight Watchers), and Yoplait Fruplait, which claims to have twice as much fruit mixed as the leading brand. ...Read the whole story

  • Consumers' Less Lavish Return To Luxury

    Luxury is back, but with some caveats. For one thing, affluent consumers are less inclined to scarf up such big-ticket discretionary toys as sports cars and full-priced jewelry than they were before the recession. Post-recession luxury consumers are more pragmatic. ...Read the whole story

  • Prepaid Card Industry On The Rise

    Prepaid credit card payment volume will rise 22.4% in 2012 to $247.5 billion, according to Packaged Facts. That's up from $202.2 billion in 2011, on the strength of almost 10 billion transactions, reports Packaged Facts in a recent report, Prepaid and Gift Cards in the U.S. ...Read the whole story

  • Hit The Road, Jack! Toyota On Tour

    Summer is here -- and that means automakers are loading their cars, trucks and big tops into 18-wheelers and hitting the road with experiential tours that are intended to get vehicles in front of people. ...Read the whole story

  • Americans Are Auto-Patriotic Around July 4

    Americans are especially patriotic around the 4th of July, but who knew it extended to cars and trucks? Well, according to data, the most popular cars purchased around the Fourth of July last year were either American brands or assembled in the USA. Nine of the top ten cars are currently assembled in the USA and only the Chevrolet Equinox is not currently assembled in the USA, but expected to be assembled in Spring Hill, Tenn. during the second half of 2012. ...Read the whole story

  • Canada's Olympic Broadcast Consortium Launches Promo

    Canada's Olympic Broadcast Media Consortium and Air Canada are partnering to find the Ultimate Fan of the London 2012 Olympic Games. The effort, which is on and, is a points-based campaign where players compete in the "Air Canada Daily Challenge" and "Social Challenge" by doing such things as answering trivia questions and sharing content. ...Read the whole story

  • Snapple Sweeps Extends 'Got Talent' Sponsorship
  • Report: Best Buy To Battle Founder