The campaign, via Saatchi & Saatchi L.A., includes two TV ads, one of which shows the Avalon emerging from an inky vapor -- intended … Read the whole story

"Consumers are gravitating towards [devices that] are capable of doing lots of different things," says Kumu Puri, global consumer technology lead for Accenture. "It's … Read the whole story

American Airlines is adding service components to its first class and business class international service. The new premium inflight experience has launched onboard American's … Read the whole story

General Motors' largest division, Chevrolet, is launching what the automaker calls its first global marketing platform, under the tagline "Find New Roads." The effort … Read the whole story

"Consumers do not like the idea that they have to physically go to a dealer, and then go through this laborious process. It's not … Read the whole story

In the ad, Coke Zero and Coach Nick Saban and his wife, Terry Saban, salute "what's possible" through her narration of moments from the … Read the whole story