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There's something different in the air. Just how special seems to be a matter of hardy debate. American Airlines, whilst in bankruptcy and reportedly in discussions with US Airways about … Read the whole story
RESEARCH"Marketers know that [mobile] is evolving from a consumer standpoint, and they need to be there. But they don't feel as comfortable as they … Read the whole story
BEVERAGESThe two-minute ad began airing Monday evening on U.S. cable news networks. A second, 30-second ad in the campaign, called "Be OK," which shows … Read the whole story
FINANCIAL SERVICESNew TV spots from Ameriprise Financial breaking Sunday will once again feature Tommy Lee Jones. The actor last appeared in the company's campaign which … Read the whole story
RETAILJeff Fromm, EVP at Barkley, an ad agency in Kansas City, Mo., and author of the forthcoming "Marketing to Millennials," weighs in on what … Read the whole story
AUTOMOTIVEKeith St. Clair, director of Infiniti global marketing, tells Marketing Daily that the change is important now that the luxury division of Nissan Motor … Read the whole story
- COMMENTARY
What a week for semi-confessionals, bizarre attempts at damage control, and angry stabs at absolution. Actually, I'm not referring to Coca-Cola's decision to address … Read the whole story
- COMMENTARY
Nike knows that somewhere deep inside, some of us would love to be the guy who runs through the ice to conquer the cold. … Read the whole story
- COMMENTARY
The North American International Auto Show is like an aquarium full of tropical fish. It has that same endlessly fascinating, scintillating play of motion … Read the whole story
