Friday, July 25, 2014
New Zealand's Foran Replaces Simon As Walmart's U.S. CEOby Thom Forbes

Bill Simon, who discovered he'd lost the competition for the top job at Walmart to Doug McMillon last November, is leaving the company after he spends six month consulting with his successor as president and CEO Greg Foran, who started in retailing as a teenager stocking grocery shelves in his native New Zealand. ...Read the whole story

  • research Only Half of CMOs Feel Fairly Compensated by Karlene Lukovitz

    Only 48% of chief marketing officers feel fairly compensated, according to the CMO Council's first comprehensive compensation report. Not surprisingly, CMOs who make more money are more likely to feel fairly compensated. ...Read the whole story

  • retail Best-Loved Grocers: Hy-Vee, Publix, Wegmans, Costco by Sarah Mahoney

    Despite declining traffic and spending, most Americans say traditional grocery stores are still their preferred brand. "It's not a popularity contest," Michael Treboni, EVP of retail professional services at Nielsen, tells "Marketing Daily." "The highest familiarity does not always result in the leading score. Leading with quality and driving purchase consideration often pays off with positive brand equity." ...Read the whole story

  • automotive Acura Ranks Highest In Web Site Satisfaction by Karl Greenberg

    The kinds of vehicles that car shoppers want, and the age and income of the shopper, influence the online content they gravitate toward when they are shopping online, according to the new J.D. Power 2014 Manufacturer Website Evaluation Study. ...Read the whole story

  • automotive Safety Dropping Down Auto Consideration List by Karl Greenberg

    With Chevrolet having ordered yet another rounds of recalls this month, one might expect that the news would have a strong and immediately adverse effect on consumer consideration of the brand. According to new data from YouGov, however, Americans who are worried about Chevrolet product safety are in the minority. ...Read the whole story

  • hospitality Holiday Inn Launches 'Journey to Extraordinary' Campaign by Tanya Gazdik Irwin

    A campaign from InterContinental Hotels Group's Holiday Inn celebrates the inspiring journeys of its many guests, by sharing their unique narratives through the brand's first digitally led, multimedia marketing approach. ...Read the whole story

Pro Surfing Can Be A Sofa Sport by Karl Greenberg

Surfing isn't easy. It looks easy but it isn't. I've tried it. The board always turns sideways and hits you like George Foreman when a wave rolls in. Then you have to paddle out, which completely ...More