Thursday, August 14, 2014
  • Music Drives Preferences For Multicultural Americans

    On average, per Nielsen Music 360, multicultural Americans spend $7 more on music than the total population -- $111 per year versus $104, or 31% of the total spent on music. And they over-index for using YouTube as a digital-music discovery channel. ...Read the whole story

  • Sprint Business Highlights People Over Tech

    With a major rebrand of its business technology services -- and a multimillion-dollar marketing campaign -- Sprint is focusing less on the what, and more on the who, of business services. "We see Millennials making up a much higher portion of the workforce and wanting to work in different ways," Tom Roberts, SVP of marketing, tells "Marketing Daily." "We want to emphasize that what we are doing is helping them work more effectively and enjoy their jobs." ...Read the whole story

  • Millennials Crave Adventurous Breakfast Options

    In a recent survey on breakfast dishes, flavors and trends among 1,280 consumers, Millennials showed more interest in all of the breakfast trends tested, including healthier options and ethnically-influenced dishes. ...Read the whole story

  • Despite Gen Y Efforts, Macy's Loses Steam

    Disappointing second-quarter sales results -- combined with the news that all retail sales barely gained in July -- have some observers nervous about retail in general, especially the crucial back-to-school season. ...Read the whole story

  • Redd's Apple Ale Partners With Chaparro

    Redd's Apple Ale is partnering with actor and comedian Omar Chaparro for the Atrevete with Redd's Apple Ale tour. The promotion is part of the Hispanic focused effort for the MillerCoors brand. ...Read the whole story

  • Harley Heats Up Southwest With Twisted Trailz

    Its tours programs now operate in Australia, Europe, Canada, South Africa, South America and New Zealand, and of course the United States, where the focus is the mountain states, California and the Southwest. ...Read the whole story

    From Shark Week To Snark Week

    At one point on "30 Rock," NBC's show about a fake version of the NBC show "Saturday Night Live," Tracy Jordan, the demented comic played by Tracy Morgan, gives Kenneth -- the hyper-dutiful blue-blazered intern -- ...More