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by Joe Mandese
Zenith Media USA, the flagship unit of Publicis Groupe's ZenithOptimedia Group, this morning announced what it called a "major restructuring" of its media buying … Read the whole story
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by Joe Mandese, Erik Sass
CBS Thursday unveiled a major expansion of its digital out-of-home video unit, CBS Outernet, striking a deal with local community video operator Ripple that … Read the whole story
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by David Goetzl
Doug Liman, the Hollywood luminary known for films in the "Bourne" series, along with TV shows such as "The OC" and the coming "Knight … Read the whole story
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by Wayne Friedman
Turner Broadcasting System will take over all programming and distribution for the NBA TV cable channel as part of an overall joint venture with … Read the whole story
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by David Goetzl
Michael Hirschorn, who oversaw development of a string of reality--or CelebReality--hits for VH1, is leaving the channel to form Ish, a production company that … Read the whole story
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by Wayne Friedman
Bravo senior marketing executive Jason Klarman has been named senior executive of Oxygen Media, in the position of general manager. Read the whole story
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by David Goetzl
A new survey shows that three upcoming Super Bowl advertisers--Victoria's Secret, the White House office of drug control and, perhaps surprisingly, Ford--are likely to … Read the whole story
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by Wayne Friedman
In the wake of the transition to all digital TV signals come February 2009, the non-commercial TV group, Association of Public Television Stations, found … Read the whole story
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by Erik Sass
Riding a wave of increasing interest in "green" technology, practices, and policies, the National Geographic is turning its Green Guide into a quarterly publication. … Read the whole story