• Media Stocks Get Big Results With Wall Street's Wild Ride

    For the stock market, two straight monstrously big days--Thursday and Friday--rocketed many media company shares to similarly strong results. All this came after a wild week in which the Dow Jones Industrial Average managed to regain virtually all that it lost, down just 40 points on the week to 11,388.44. This followed a week in which the major indices were all up and down 3% to 4% or more for 4 of 5 days. ...Read the whole story

  • Nielsen Assesses Convention, Possible Debate Viewers

    Based on interest in the recent political conventions, this Friday's debate will easily be the most-watched presidential faceoff ever. By how much is anyone's guess. Nielsen reported last week that 65% of U.S. homes and 120 million people tuned into at least one of the conventions. ...Read the whole story

  • HD Radio Trumpets Data Expansion

    Broadcasters and manufacturers have begun to offer more consumer data services along with their HD digital radio, according to iBiquity Digital Corp. The new services include features like real-time traffic reports, concierge-type information about movies sports and weather, and on-screen program data. ...Read the whole story

  • August Run: Newspapers Continue Rev Declines

    Ad revenues continued to decline at leading newspaper publishers in August, in some cases by double digits. The New York Times Co. reported that advertising revenue declined 14% to $110.6 million, while Media General posted a more modest 4.4% decline. ...Read the whole story

  • Younger Dads Buy More For Kids, Marketers Realign Pitches

    Many Generation X and Y fathers are more likely to make regular product purchases for their kids--not just the home electronics or riding lawnmower buys, confirms a new study authored by Silver Stork Research. Marketers looking to reach beyond mothers need to tap into this new reality. ...Read the whole story

  • 'Supernatural' Scores Earthly Joys For CW

    CW seems to continue its winning ways and make headlines--this time with "Supernatural." This year's premiere topped 2007; plus it raised its crucial 18-49 numbers 42%. ...Read the whole story

  • Sony Sells 'Dr. Oz' To 14 Big Markets

    More TV afternoon doctors are on the way. Sony Pictures Television has sold "Dr. Oz" to 14 major markets, including Fox stations in the top three. ...Read the whole story

  • Creative Media Awards Finalists: Creative

    Leading up to Media magazine's September 22nd Creative Media Awards in New York, MediaDailyNews will publish the synopses of the three finalists in various CMA ... ...More



Media Buying's Biggest Threat: Status Quo

What's critical to digest: Small steps are no longer sufficient. It's time to understand fully what a dearth of innovation can do to your business ... ...More

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