Tuesday, February 22, 2011
  • ABC Grabs Retrans Fees From Most Affiliates

    Top Disney executive Anne Sweeney said ABC has more than 64% of its affiliates paying for rights to offer the network. The affiliates are paying ABC a license fee or a portion of the so-called retrans consent dollars they are collecting from cable/satellite/telco TV operators. ...Read the whole story

  • Arbitron Cites Growth Options In Cross-Platform PPMs

    Arbitron CEO Bill Kerr cited potential growth opportunities by deploying the portable people meter devices for cross-platform measurement, both in its core radio business and with TV programmers. ...Read the whole story

  • Video Games, Entertainment Purchases Slowed In '10

    Like many other forms of entertainment, the traditional video game business growth has slowed down. One report say the money is shifting to less obvious places -- like dining, and cell-phone related entertainment. Nielsen's 360 Gaming reports that overall video game sales have dropped slightly. ...Read the whole story

  • Volume Up: Radio Revenue Grew 6% in 2010

    Total radio advertising revenue rose 6% from $16.3 billion in 2009 to $17.3 billion in 2010, according to the latest figures from the Radio Advertising Bureau. This relatively strong performance, decisively reversing the downward trend of previous years. ...Read the whole story

Place-based Marketing Reaches Elusive Demographic

Adults 18-34 spend more time traveling out of home than they spend watching television, listening to the radio, reading magazines and newspapers and using their mobile phones. Placed-based OOH ads reach this vital, on-the-go demo. ...More