Thursday, April 28, 2011
  • New WPP Unit Shifts Focus From Madison To 10th Avenue, Combines Outdoor, Mobile, Content, Performance

    As far as streets go, New York City's Madison Avenue may still symbolize the ad industry as a whole, but the next generation of advertising and media services have moved, well, off the beaten path, from Varick Street to Hudson Street in Lower Manhattan, and to the outer borough of Brooklyn. Now, WPP is staking a claim on Manhattan's West Side with a new unit dubbed Tenth Avenue, a new organization that rolls up an array of media and marketing services shops that deal largely with, you guessed it, real estate. ...Read the whole story

  • Paper Cuts: Big Newspaper Chains Still Hurting

    While overall ad spending appears to be on the rebound, newspapers are suffering continuing declines in the first quarter. While industry-wide figures are not yet available, first-quarter results from major publishers, including the New York Times Co., Gannett, and McClatchy, give little reason for optimism. ...Read the whole story

  • Belo Total Revs Dip, Spot Sees Some Uptick

    TV station groups are starting to see lower financial results -- partly due to off-year periods with no Olympics or major elections. Dallas-based Belo Corp.'s total revenue decreased 1.9% in the first quarter of 2011 versus the previous year to $151.5 million, dipping to a net loss of $4.3 million versus a net profit of $13.5 million. ...Read the whole story

  • Holding Cos. Report Strong Quarter, WPP Cites A Media 'Bite-Back'

    Two of the world's biggest agency holding companies - WPP and Interpublic - this morning reported strong first quarter results. WPP said its "reported" revenues rose 7.0T and its "like-for-like" revenues rose 6.7% over the first quarter of 2010. Interpublic reported a 10.3% gain in total revenues and a 9.3% rise in organic revenues for the same period. ...Read the whole story

  • Young Broadcasting Names Cassara CEO

    Station group Young Broadcasting, which emerged from bankruptcy last year, has tapped board member Tony Cassara as CEO. The company also announced that Vincent Young, who founded the company with his father in 1986, has left the board. ...Read the whole story

  • Meredith Magazine, TV Revs Slip

    The recovery in consumer magazines is proving to be somewhat uneven, as Meredith Corp., a leading women's interest publisher and broadcast TV station owner, reported that total revenues slipped 3.4% to $341 million in the first quarter of 2011. ...Read the whole story

  • TV Guide Network Launches Original Series

    TV Guide Network will launch two shows looking to capitalize on the seemingly endless celebrity fascination. Based on the Web site "Gossip Cop," an eponymous series will examine whether the tabloids have it right, while another show will take a "comedic look" at celebrity fashion, as yet unnamed. ...Read the whole story

  • NBC's 'Voice' Belts Out Ratings

    NBC's aggressively marketed new singing competition series "The Voice" hit a big note -- the best-rated premiere of a new show this season. ...Read the whole story

  • Chico To SVP, National Sales, Clear Channel Outdoor
  • CW Marketing Exec Haskins To Leave Network