MediaDailyNews
Tuesday, May 8, 2012
  • Advertisers Want More Data on Tablet Readership

    As publishers and advertisers scramble to keep up with the surge of interest in tablet computers and digital publications, big trade organizations are hurrying … Read the whole story

  • ABC, Univision To Create New TV News Network, Venture

    Rare are those TV efforts that intend to start up new traditional television networks these days -- but ABC News and Univision News plan … Read the whole story

  • WaPo Revenues Fall

    Last week brought more bad news for the newspaper business, with the Washington Post Co. announcing that total revenues fell 7% from $1.04 billion … Read the whole story

  • Y&R Helps Argentina Politicize Olympics

    Y&R Buenos Aires, part of the WPP global ad agency network, has created a controversial and highly politicized Olympic ad that has enraged the … Read the whole story

  • Pay TV Revenue Will Grow, Subscribers May Not

    Subscription TV -- which accounts for 90% of all U.S. TV homes -- will continue to grow in total revenue in the coming years, … Read the whole story

  • As WPP Profits Soar, So Does Sorrell's Paycheck

    WPP had a very good year in 2011, with profits up 43%. And so did the company's CEO, Sir Martin Sorrell. His pay package … Read the whole story

  • Family-Friendly Ad Group Starts Print Campaign

    Looking to push more family-friendly prime-time TV programming, the Alliance for Family Entertainment, backed by 23 major advertisers, is starting up a print advertising … Read the whole story

  • CBS Looks To Centralize Social Media Interaction

    CBS is trying to establish a social media locus for conversation and interaction related to its programming across all dayparts as networks look to … Read the whole story