HTML5 games have a ways to go before challenging app platforms for depth and flexibility. But Tylted claims 1 million unique players for its month-old game, suggesting that serious scale … Read the whole story
More than a third (34%) of companies say they plan to launch mobile ad campaigns within the next 12 months, according to IBM "State … Read the whole story
Let's not get too excited, ladies and gentlemen, but maybe, just maybe, the term "mobile-social advertising" isn't an oxymoron, along with, say, "display ad … Read the whole story
Every image tells a story on television, but not a complete picture without real-time tweets connecting TV with online, says Twitter CEO Dick Costolo, … Read the whole story
Asked by Publicis chief Maurice Levy what Procter & Gamble's mobile strategy is, the packaged goods giant's marketing chief Marc Pritchard said it's not … Read the whole story
Watching paid video content on mobile devices is climbing --- but gaming consoles remain the overall leader when looking at all new digital devices. Read the whole story
Representing a challenge for gadget-crazed marketers, their most prized demographic (moms) also happen to be the biggest critics of today's technology overload. Read the whole story