Google takes aim at the magazine industry's love affair with the iPad with its own Google Play Magazines section. Our first impression is a tad puzzled. Read the whole story
People may be using their smartphones as a shopping tool in the stores, but that doesn't mean they're buying less from the retailers. In … Read the whole story
Mobile is both its own beast and an increasingly important venue for video. You've seen all the reports on mobile video viewing increasing. Much … Read the whole story
Mobile advertising platform Smaato said ad volume increased 26% in the first quarter, but pricing on average was 30% higher in the fourth quarter … Read the whole story
With its new Podcasts app, Apple reminds us of the grand idea for personalized, portable, media on-demand it started with years ago. Read the whole story
Extending its Project Devil initiative to mobile devices, AOL Wednesday unveiled premium display ad formats for smartphones and tablets similar to those it rolled … Read the whole story
Microsoft faces an uphill battle grabbing market share from Apple iPad, says ABI Research. The company may fall prey to the same issue of … Read the whole story
Marketers continue to allocate budgets to U.S. paid-search advertising campaigns, but growth slowed to 15.5% in the second quarter of 2012 compared with the … Read the whole story
Marin Software has formed a partnership with RevTrax to connect online paid-search ad clicks and analytics to in-store purchases. This should give marketers running … Read the whole story
Many analysts are taking a wait-and-see approach to Facebook, initiating coverage with neutral ratings over concerns about monetization. While a recent report concluded Facebook … Read the whole story