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• Almost Half Of NBC's Olympics Video Streams On Devices by Steve Smith

  Mobile access to NBC's Olympics coverage has been impressive, with more than 6 million app downloads and 4.6 million mobile site visitors. But video streaming may prove to be the mobile killer app. ...Read the whole story

• LinkedIn Ad Sales Up 63%, Revs Double by Mark Walsh

  Professional networking site LinkedIn said revenue surged 89% in the second quarter on strong gains in its hiring services business in particular. Revenue rose to $228 million from $121 million a year ago. ...Read the whole story

• Huffington iPad Mag Goes To Free Model by Steve Smith

  Only days after News Corp.'s "The Daily" announced major staff cutbacks for its paid iPad news app, Huffington Post has pulled back from a fee-based model for its weekly digital magazine. ...Read the whole story

• Google Beats Apple In Brand Value by Gavin O'Malley

  The jury's still out on Google+ and Google's various gadgets, but the search giant's overall brand value bested any other in the second quarter of the year, according to new data from General Sentiment. ...Read the whole story

• Cell Phone Users Frustrated WIth Mobile Service by Mark Walsh

  More Americans are upgrading to smartphones, but that doesn't mean they're leaving service problems behind. Smartphone owners are more likely to report things like dropped calls, spam and slow download speeds than feature phone users, according to a new Pew study. ...Read the whole story

• Report: Brands, Agencies to Increase Video Spending Across Platforms by Ross Fadner

  Most marketer and agency executives anticipate increasing their digital video advertising spend this year, according to a new study from Advertiser Perceptions -- and a good portion of the momentum will come from the combined deployment of video creative across TV and digital platforms. ...Read the whole story

The Fall And Rise Of Mobile-Local Advertising by Victor Wong

Local mobile advertising has broken through on a number of fronts, from available inventory to targeting techniques. In a few years, locally targeted ads could dominate the market. ...More

• Immediate Mobile Gratification Syndrome by George Simpson

  In the past seven years, there has been a 400% increase in the number of people who have suffered a "distracted walking" accident while using a mobile phone, according to the Consumer Product Safety Commission. ...More

• Study: Seven In Ten Mobile Texters Receive Spam by Wendy Davis

  Here's some unsettling news for mobile marketers: Sixty-nine percent of mobile phone users who text say they receive spam, with one in four text users receiving spam at least weekly. That's according to a new report from the Pew Internet & American Life Project. One reason why those findings could spell trouble for marketers (and their agencies) is that the federal Telephone Consumer Protection Act gives people the right to sue -- for up to $1,500 per incident -- when companies use automated dialing systems to send them unwanted text ads. ...More