Likely inspired by the popularity of WhatsApp and Google Hangouts, Facebook is taking a fresh look at SMS messaging. The social giant ditched SMS in late 2013 on its popular … Read the whole story
In 2015, the average amount spent on Valentine's Day was $140 per person, or a total of $19 billion. Quixey projects that 23% of … Read the whole story
Marketers have been inundated with pleas to optimize their emails for mobile. It's good advice, given that B2C mobile readership is well above 50% … Read the whole story
Instagram is replacing the "Like" button with view counts. The change is part of a larger effort to engage video creators and brands in … Read the whole story
Brand loyalty has fallen in recent years as customers shop around for the best deals, but well-constructed mobile loyalty programs are able to pump … Read the whole story
Google began to quietly shutter Google Earth Enterprise in the U.S. along with some of the most important business features for Google Earth Pro … Read the whole story
PayPal is offering a new set of "commerce tools" that allow merchants to place one-touch buy buttons pretty much anywhere a customer can see … Read the whole story
The House Subcommittee on Communications and Technology has approved a GOP-backed law that would prohibit the FCC from regulating broadband prices. Read the whole story
Vijay Radhakrishnan, president and co-founder of Magzter, calls the partnership a "dream come true" for the company. Magzter is known for its Netflix-like "All … Read the whole story
The Washington Post is introducing a new way to raise engagement by readers who have its mobile Web site open but aren't currently active. … Read the whole story