MediaPost Publications - Online Media Daily 08/28/2000

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CAB To Release Complete Findings Of Largest-Ever Commercial Recall Study
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Later this week, the Cabletelevision Advertising Bureau will mail a newly-published report of their unaided recall study - here's a sneak preview. Read the whole story
Lotto Sites Join Forces To Target Ads
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TV Ad Buying Made Easier
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A new agreement between eMadison and SeeItFirst.com promises to make TV ad buying a lot faster and more efficient. Read the whole story