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Everyone's Gone Bananas...Apples and Oranges
This fall, the Fox Family Channel will follow in the fruit sticker steps of AskJeeves.com to advertise their spine-tingling event, "13 Days of Halloween." ...Read the whole story
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Online Media Planning: Testing is Still the Best Medicine
Starting today, we're proud to announce, Jim Meskauskas, Chief Internet Strategist at MediaSmith will share his thoughts, commentary and online media planning expertise in every Monday edition of MediaDailyNews. Here's his inaugural column. ...Read the whole story
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