Wednesday, November 19, 2003
  • California Legislator Rebuts Madison Avenue Attack On State Spam Law

    Since the September passage of California's anti-spam law, most of the bleating about it has come from marketers and their reps - no surprise there, given that their email marketing efforts might have to be overhauled in order to comply with its rigid provisions. For the most part, California officials haven't had much to say about the uproar, noting simply that they did what their constituents demanded. ...Read the whole story

  • Broadcast Vet Establishes Online Radio Ad Network

    Online radio has been around for several years, boasts millions of listeners and has everything most marketers want in terms of demographics. But as far as many buyers and planners are concerned, the medium is still evolving and thus not yet deserving of their clients' dollars. RRadio Network hopes to change that. ...Read the whole story

  • comScore Launches Ad Focus Reporting System

    comScore Tuesday released its monthly top 50 U.S. Internet properties for the month of October, which included the top gaining properties and categories for the month along with a new reporting service called Ad Focus Reporting. ...Read the whole story