• Cendant Corp. To Acquire Orbitz

    New York-based Cendant Corp. Wednesday said it will buy online travel company Orbitz Inc. for $1.25 billion in cash. The real estate and travel services firm will pay $27.50 a share for Orbitz, which was founded and controlled jointly by five major airlines: AMR Corp.'s American Airlines, UAL Corp.'s United, Delta Airlines, Northwest Airlines, and Continental Airlines. Each of these companies will retain ownership stakes. ...Read the whole story

  • Internet Looks to Garner More Newspaper Ad Revenue

    The newspaper industry might find yet another reliable source of ad revenue slip out of its inky hands, as the Internet increasingly poses more of a threat. ...Read the whole story

  • Insiders: DNC Ran Millions Of Web Ads In August, Bloggers Say 'Not Enough'

    Earlier this month, MediaDailyNews reported that the John Kerry For President campaign and the Democratic National Committee had practically abandoned Web ad efforts all together in the month of August. People at the DNC, Web publishers and others close to the campaign say different. Tracking data from Nielsen//NetRatings AdRelevance showed that the Kerry campaign ran 71,000 ad impressions in August, down dramatically from the 72.5 million impressions it ran in July. The DNC, which due to campaign finance regulations has taken up the helm when it comes to fundraising efforts, ran a mere 10,000 impressions in August, according to the ... ...Read the whole story



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