In early 2005, Cannondale Bicycle Corp, a manufacturer of high-end bicycles, was looking for new ways to engage more directly and interactively with its … Read the whole story
As time goes on and media consumption habits evolve, the lines between online media, marketing and PR are blurring en masse. Everything is media. … Read the whole story
Web publisher KinderStart, launched as a parents' advice site in 2000, spent five years growing its business--until it reached the point where it had … Read the whole story
Internet companies will increasingly rely on TV networks to provide online content, Yahoo Executive Vice President Greg Coleman predicted Monday at a panel in … Read the whole story
The advocacy group Center for Democracy and Technology Monday issued a new report that named more than a dozen companies that market their goods … Read the whole story
When it comes to finding local listings, Baby Boomers and older Gen-Xers still prefer print Yellow Pages to other media, according to data that … Read the whole story
Social networking site MySpace has grown to 60 million members, adding 8 million to 10 million new members in the last few months alone, … Read the whole story