• Yahoo, Associated Press Team For Polling

    Yahoo will feature a series of presidential polls in the next year examining how Americans feel about various issues and the candidates. Findings from the first of the "Political Pulse" surveys launched in partnership with The Associated Press debuted earlier this week. While Hillary Clinton and Rudy Giuliani were seen as having the best chance of winning their respective parties' nominations, they weren't necessarily the candidates voters want go bowling or on vacation with. ...Read the whole story

  • Apple's 'Mac Guy' And 'PC Guy' Continue Banter In Online Spot

    The well-known PC guy and Mac guy took the Internet by storm this week with a new Apple spot specially designed for the Web. In it, PC guy and Mac guy--played by John Hodgman and Justin Long--engage in their usual banter from a right-hand video box on viewers' screens. The two then direct their attention to a separate leaderboard at the top of the screen, which displays a failed attempt by PC guy to promote Microsoft's Vista operating system in typical static banner ad fashion. ...Read the whole story

  • Universal's Lawsuit Against MySpace Results In Mashup Site Being KO'd

    Universal Media Group's copyright infringement lawsuit against MySpace appears to have caused some collateral damage: A new Nine Inch Nails site where fans could have posted mashups they made using the group's music has been nixed. Universal pulled the plug on the site at the last minute due to fear that users would post clips that violated other musicians' copyrights. ...Read the whole story

  • Online Company Offers Gift Card Management

    Consumer Reports is conducting its second annual public education campaign, warning holiday shoppers of the pitfalls associated with the ubiquitous gift card. Separately, a new company/online service called Leverage is helping consumers better manage gift cards they buy and receive. ...Read the whole story

  • Online Revenue Grew 21% In 3Q For Newspapers

    Advertising revenue for newspapers' online operations grew 21% in the third quarter to $773 million, according to figures released Tuesday by the Newspaper Association of America. Overall, online now accounts for 7.1% of total advertising revenue in the newspaper industry, up from 5.4% in the third quarter of 2006. ...Read the whole story

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