Research buried in a recent Forrester Research report on social media investments suggests the responsibilities of social media within an organization continue to shift. … Read the whole story
The spread of mobile technology has been a boon for news consumption, bolstering the appeal of traditional news brands and even expanding long-form journalism. … Read the whole story
Thanks to YouTube, Google still dominates online video. Video advertising is a different story. Hulu and its premium content now attract the bulk of … Read the whole story
Software vendor Ascentive has agreed to pay $9.6 million to settle a class-action false advertising lawsuit alleging that it used pop-ups and other online … Read the whole story
The United States Marine Corps on Monday will run an advertising campaign on YouTube for desktop and mobile. The JWT-created campaign shows Marines as … Read the whole story
Is anyone excited about QR codes besides marketers? According to Nielsen/McKinsey's report, they account for 0.15% of online conversations. comScore reported one in five … Read the whole story
Social gaming firm PlayPhone has added a marketing model in buying SocialHour, a social mobile marketing company, for $51.5 million, reports VentureBeat. In acquiring … Read the whole story
