Mobile search accounted for 12.3% of the total search advertising budget that marketers dished out in Q1, notes Ignition One. The digital ad firm … Read the whole story
Briabe Mobile is putting a new twist on the use of Twitter in advertising to boost interaction. The company's "Tweet-Off" platform allows end users … Read the whole story
Reuben Steiger, the former managing director of Interpublic's Media Lab, has joined international experience design agency Method as a principal, focusing on strategy. While … Read the whole story
New MMP guidelines are intended to help establish transparency around tablet circulation of magazines, making it easier for publishers and advertisers to compare tablet … Read the whole story
With mobile ad spending expected to rise during the 2012 election season, Jumptap is launching new options for political advertising in partnership with two … Read the whole story
Despite its strong video presence, YouTube continues to trail rivals in key areas -- advertising, for one, as Hulu attracted more than 1.5 billion … Read the whole story
A judge has partially sided with an actress who sued Amazon for allegedly using information from her credit card to discover her true date … Read the whole story