• Mobile Users Shift Alters Web, Facebook Biz by Mark Walsh

  NPD Group has released a new mobile study that finds leading companies like Facebook, Google and Pandora altering their business models as more people consume media on devices. ...Read the whole story

• LinkedIn Revs Rocket, Testing New Ad Format by admin

  Professional networking site LinkedIn on Thursday reported revenue increased 81% in the fourth quarter, fueled by strong growth across all three of its key business lines. Like Facebook, LinkedIn has seen a growing shift toward use on mobile devices. ...Read the whole story

• Brands Tweak Ad Campaigns As U.S. Post Office Ceases Saturday Delivery by Laurie Sullivan

  Marketers expect quirky idiosyncrasies in multichannel brand campaigns to produce the most disruption to strategies as a result of the U.S. Postal Service stopping Saturday mail delivery starting in August. ...Read the whole story

• CTRs Higher In Search, Targeted Ads by Gavin O'Malley

  As far as Twitter advertising goes, Promoted Tweets that appear in response to user search queries are considerably more effective than less targeted Promoted Tweets, per TBG Digital, which finds click-through rates higher in search than Timeline. ...Read the whole story

• DataXu Secures $27M In Venture Capital, Targets Global Software by Laurie Sullivan

  Thomvest Ventures, a venture capital group headed by founder and managing director Peter Thomson, led DataXu's $27 million venture funding. DataXu is now focusing on becoming a global software company. ...Read the whole story

• Marketers Ask ICANN For Additional Trademark Protections by Wendy Davis

  The industry group Association of National Advertisers says the Internet Corporation for Assigned Names and Numbers should give marketers more protection for their brand names before launching new global top-level domain names. ...Read the whole story

• Zite Updates Newsreader App by Mark Walsh

  Zite released an updated version of its personalized new reader app for iOS devices. Among the new features, Zite 2.1 allows users to see a history of articles and topics they've read and shared. ...Read the whole story

• NYTCO Revenues Grow On Digital Circ by Erik Sass

  The New York Times Co. announced that total revenues increased 5.2% from $547 million in the fourth quarter of 2011 to almost $576 million in the fourth quarter of 2012, reflecting increased circulation revenues from digital subscriptions at its flagship newspaper. ...Read the whole story

• Lenovo Taps Digitas For All Media
• Penton Taps Territo To Accelerate Digital
• Marketing Zen To Handle Haggar's Social Media AOR
• MoMinis Rebrands As PlayScape
• Correction: DIgital Ad Spend Spot TV Numbers

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Previous Issues

• Friday, May 24, 2013
• Thursday, May 23, 2013
• Wednesday, May 22, 2013
• Tuesday, May 21, 2013
• Monday, May 20, 2013
• Friday, May 17, 2013
• Thursday, May 16, 2013
• Wednesday, May 15, 2013
• Tuesday, May 14, 2013
• Monday, May 13, 2013
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