Thursday, December 18, 2014

Around The Net


The RTB 500 is a composite of the real-time price of media on 500 leading publishers. Index value shown is yesterday’s (Dec. 18, 2014) average. Change is compared to the previous day's average. Click to see the current value in real-time.

Programmatic Video Complexity Still Baffles The Industry

Marketers are set to triple their investment in programmatic video next year, according to eMarketer, but a substantial flow of dollars doesn't necessarily mean programmatic video advertising is widely understood. I have written before that video ...More