Social media identifies buzz that points to trends in specific geographic areas and topics, but can advancements in analytics produce the insight to really identify increases in search behavior and … Read the whole story
Symantec has released a cybercrime report showing increases in malicious activity in mobile and social networks, as Google acquires cybersecurity startup VirusTotal, which focuses … Read the whole story
As the lines continue to blur between conventional TV and online video advertising, yet another TV ad convention is going online: upfront audience guarantees. … Read the whole story
A computer programmer has written a "patch" for Apache's software that renders Microsoft's upcoming do-not-track command ineffective. Read the whole story
Back in May, Google announced that its newly branded Google Shopping service would soon become an exclusively paid service in which product listings are … Read the whole story
With consumer adoption of smartphones continuing to grow at an unprecedented speed, by now most email marketers will agree that optimizing campaigns for mobile … Read the whole story