SearchBlog
by Laurie Sullivan, Staff Writer
Why do consumers browse on multiple retail sites when shopping for a specific item? Excluding the fact that they look for a better price, 34% browse multiple sites looking for … Read the whole story
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by Laurie Sullivan
The average load time for mobile sites is 19 seconds when running on 3G connections, which Google says is "about as long as it … Read the whole story
COMMENTARY
by Josh Engroff, Op-Ed Contributor
Remember the smartphone platform wars? Back when you actually had to think for more than five minutes when choosing which new phone to buy, … Read the whole story
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by Philip Rosenstein
According to Wise Data Media, the Democratic and Republican conventions in July strongly impacted fill rates and overall CPMs in the digital ad markets … Read the whole story
COMMENTARY
by India White, Columnist
As marketers in this content-centered world, our goal is to break through the noise and make meaningful connections with our consumers. Reaching Moms has … Read the whole story
by Wendy Davis
Cable and satellite providers will have to make television programs available to subscribers via apps, under a new proposal put forward Thursday by Federal … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
Ninety-two percent of the participants in a Brightcove Europe study think video advertising needs to improve but half of them think the quality of … Read the whole story
by Jess Nelson
As Apple Watches begin to penetrate mobile technology, more consumers will first view emails on their wrists. Email marketers must ensure their messages are … Read the whole story
COMMENTARY
by John Potter, Op-Ed Contributor
Smart publishers who have embraced header bidding -- and now, starting with Time Inc., header bidding wrappers -- should move to an even better … Read the whole story
COMMENTARY
by Josh DiMarcantonio, Columnist
Younger generations are more savvy than ever. We should respect them and treat them as so. Read the whole story