The Social Graf
WPP is looking to increase its spending on Facebook advertising from around $200 million in 2011 to around $400 million in 2012, according to WPP CEO Sir Martin Sorrell, who … Read the whole story
The Charleston, S.C.-based chain is using a two-minute spot to kick off the new positioning, spokesperson Christopher Ibsen tells Marketing Daily. It plays off … Read the whole story
Instagram launched a sign-up for the "beta" rollout of an Android version at its site this weekend. "Want to be first in line for … Read the whole story
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Social media marketers have a continuing desire to drive traffic. But there are key legal issues brands will need to consider when joining the … Read the whole story
COMMENTARYIt seems everywhere we turn we hear more about social video. Not just branded video that marketers release on YouTube and promote the heck … Read the whole story
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It happens while you sleep. One night, you're visiting your favorite website. Then, you wake up, visit it again, and you can't recognize it … Read the whole story
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Several leading online video technology vendors have inked fresh partner deals and rolled out new features in the last week, including Taboola, Digitalsmiths and … Read the whole story
