- BIZ DEV: Resource/Ammirati Wins White Castle
Accounts on the Move, Amy Corr - Friday, November 28, 2014
Following a review, White Castle named Resource/Ammirati as its agency of recor ...
- Dentsu's 360i Named Digital AOR For Barilla USA
MAD, Steve McClellan - Friday, November 28, 2014
The agency will oversee the brand's digital and social marketing, including strateg ...
- BIZ DEV: Child's Play Communications Wins Preggie
Accounts on the Move, Amy Corr - Wednesday, November 26, 2014
Child's Play Communications added Wunderkind Media and Technology Corp. as a clien ...
- BIZ DEV: Moroch Partners Wins Wilsonart
Accounts on the Move, Amy Corr - Tuesday, November 25, 2014
Moroch Partners was named the brand positioning and consumer advertising agency ...
- Red Door Interactive Wins Digital AOR For OneRoof Energy
MAD, Larissa Faw - Tuesday, November 25, 2014
Red Door Interactive will provide strategic planning to assist OneRoof Energy's onli ...
- BIZ DEV: Vail Film Festival Taps School As AOR
Accounts on the Move, Amy Corr - Monday, November 24, 2014
School, a part of independent agency network Project: WorldWide, was named agen ...
- New 'Know Your Food' Positioning For Cargill Turkey And Cooked Meats
MAD, Steve McClellan - Monday, November 24, 2014
"Consumers are becoming more interested in where their food comes from," sa ...
- BIZ DEV: Deutsch New York Named AOR For Sherwin-Williams' Diversified Brands Division
Accounts on the Move, Amy Corr - Friday, November 21, 2014
The Sherwin-Williams Company Diversified Brands Division consolidated its creative and media accou ...
- Cole & Weber United; Washington Lottery
Accounts on the Move, Amy Corr - Monday, November 24, 2014
Following a review, Cole & Weber United successfully retained the Washington Lotte ...
- BBDO Back In The Insurance Game With American Family Win
MAD, Steve McClellan - Friday, November 21, 2014
The appointment came after a review in which WPP's Grey was t ...
- HP, 180LA 'Moves' With Meghan Trainor For Holiday Campaign
MAD, Larissa Faw - Friday, November 21, 2014
Trainor is partnering with Epic Records, technology company HP and ad agen ...
- McKinney CCO Oversimplifies, Publicis CEO Over-Complicates And Saatchi & Saatchi China Thinks Its Employees Are Wasteful
Mediapsssst, Richard Whitman - Sunday, November 23, 2014
Hmm. McKinney Chief Creative Officer Jonathon Cude said: "Only two things matte ...
- BIZ DEV: Duncan/Channon Wins Diamond Foods' Pop Secret And Diamond Of California Brands
Accounts on the Move, Amy Corr - Thursday, November 20, 2014
Following a review, Diamond Foods selected Duncan/Channon to lead its branding, advertisi ...
- Deep Focus Named Digital/Social AOR For 3 Nestle Water Brands
MAD, Steve McClellan - Thursday, November 20, 2014
The agency, part of Engine Group, will also be the digital a ...
- Nestle's Wonka Ice Cream Names Smith Bros. Digital AOR
MAD, Larissa Faw - Thursday, November 20, 2014
Nestle's Wonka brand has named the Smith Brothers Agency (SBA) as i ...
- BIZ DEV: Santy WIns AOR Duties For El Torito And Chevy's Fresh Mex Restaurants
Accounts on the Move, Amy Corr - Wednesday, November 19, 2014
Santy was named agency of record for two of Cypress, CA-based Re ...
- BIZ DEV: Grenadier Wins Marketing Duties For SunnyD
Accounts on the Move, Amy Corr - Tuesday, November 18, 2014
Creative agency, Grenadier, has expanded its relationship with the Sunny Delight Beverage ...
- BIZ DEV: Comcast SportsNet Mid-Atlantic Names DXagency As Digital Agency Of Record
Accounts on the Move, Amy Corr - Monday, November 17, 2014
DXagency was named digital agency of record for Comcast SportsNet Mid-Atlantic (C ...
- McCann, UM Selected For $460 Million NY Lottery Duties
MAD, Steve McClellan - Monday, November 17, 2014
The process isn't finalized yet, according to a lottery official. That cou ...
- President Obama Surprises Australian Ad Man By Using His 29-Year-Old Tagline In Speech
Mediapsssst, Richard Whitman - Monday, November 17, 2014
Australian ad man Tim Bond is happy. Really, really happy. In 19 ...
- Biz Dev: Rapp Lands Media Strategy For The White Company
Accounts on the Move, Larissa Faw - Friday, November 14, 2014
The fashion and home wares retailer The White Company, which as i ...
- U.S. Army To Conduct Review Of Its $1 Billion Ad-Marketing Assignment
MAD, Steve McClellan - Friday, November 14, 2014
McCann is the incumbent and is being invited to defend. The Ar ...
- JWT Wins Lead Creative And Strategy Chores For Build-A-Bear
MAD, Steve McClellan - Friday, November 14, 2014
Effective immediately, the agency's Atlanta office will lead strategy and creative ...
- BIZ DEV: Banana Republic Taps We Are Social For U.S. Social Duties
Accounts on the Move, Amy Corr - Thursday, November 13, 2014
Banana Republic has selected We Are Social to handle the brand’s ...
- Say Cheese: Oregon's Tillamook Creamery Selects 72andSunny As AOR
MAD, Larissa Faw - Thursday, November 13, 2014
Tillamook Country Creamery Association, a farmer-owned co-op dairy from Tillamook County, Orego ...
- BIZ DEV: WPP's VML Qais bags Mahindra.com
Accounts on the Move, Amy Corr - Wednesday, November 12, 2014
VML Qais has been appointed by Mumbai-based Mahindra & Mahindra as i ...
- KBS Writes 'House Rules' For Jersey's Prudential Center
MAD, Larissa Faw - Wednesday, November 12, 2014
In March, Prudential Center Executives tasked agency kirshenbaum bond senecal + partne ...
- Kettle Fills In The Blank For Mobile Mad Libs
MAD, Larissa Faw - Wednesday, November 12, 2014
This month, Kettle is debuting this all-age Mad Libs mobile app v ...
- Delivery.Com Sticks To Knitting For First TV Ad
MAD, Larissa Faw - Tuesday, November 11, 2014
Developed by creative agency Juniper Jones, the client's first-ever TV spot entitl ...
- IPG's UM Selected For True Value Media Buying
MAD, Steve McClellan - Tuesday, November 11, 2014
UM, the IPG Mediabrands media agency, has been awarded U.S. media-buying duti ...